Kenyan Athlete Sawe Makes History at London Marathon, Boosting Adidas Stock Price
Kenyan runner Sabastian Sawe made history at the London Marathon, finishing in under two hours wearing Adidas running shoes, which led to a rise in Adidas's stock price today. However, concerns over US tariffs and the Middle East conflict have caused the company's stock to cumulatively drop 18% year-to-date.
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- 📰 Published: April 27, 2026 at 22:14
- 🔍 Collected: April 27, 2026 at 22:31 (17 min after Published)
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London, April 27 (CNA) — Kenyan athlete Sabastian Sawe yesterday finished the London Marathon in under two hours, wearing German sports equipment giant Adidas's running shoes, making history and causing Adidas's stock price to rise today.
Reuters reported that Sawe was the first to cross the finish line at the London Marathon with a time of 1 hour, 59 minutes, and 30 seconds, becoming the first athlete in history to complete a marathon in an official race in under two hours. Finishing a marathon in under two hours is one of the most difficult barriers to break in track and field history.
Sawe wore Adidas Adizero Adios Pro Evo 3 running shoes, priced at US$500 (approximately NT$15,700). After the race, he held up the shoes, which had "WR" (World Record) and "sub-2" (sub-two-hour) written on them with a black marker.
According to reports, Adidas's stock price rose 2% during morning trading today, but due to market concerns about the company's exposure to US tariffs, coupled with the impact of the Middle East conflict, the company's stock has cumulatively fallen 18% since the beginning of the year. (Compiler: Chen Zhengjian) 1150427
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Reuters reported that Sawe was the first to cross the finish line at the London Marathon with a time of 1 hour, 59 minutes, and 30 seconds, becoming the first athlete in history to complete a marathon in an official race in under two hours. Finishing a marathon in under two hours is one of the most difficult barriers to break in track and field history.
Sawe wore Adidas Adizero Adios Pro Evo 3 running shoes, priced at US$500 (approximately NT$15,700). After the race, he held up the shoes, which had "WR" (World Record) and "sub-2" (sub-two-hour) written on them with a black marker.
According to reports, Adidas's stock price rose 2% during morning trading today, but due to market concerns about the company's exposure to US tariffs, coupled with the impact of the Middle East conflict, the company's stock has cumulatively fallen 18% since the beginning of the year. (Compiler: Chen Zhengjian) 1150427
Stand with facts, every sponsorship you provide is a force for safeguarding press freedom.
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Text, images, and videos on this website may not be reproduced, publicly broadcast, or publicly transmitted and utilized without authorization.