Zhuzhan: Taipei Presale Housing Prices Down 3% in 2025; New Taipei and Taoyuan Up Over 10%

According to Zhuzhan Magazine, average presale housing prices in Taipei fell slightly by 3% in 2025, while New Taipei and Taoyuan saw increases of 14.6% and 10.3%, respectively, driven by a higher proportion of high-end property transactions in core areas.
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  • 📰 Published: April 23, 2026 at 13:51
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Central News Agency

(CNA Reporter He Hsiu-ling, Taipei, 23rd) Real estate research unit Zhuzhan Magazine compiled average transaction prices of presale housing projects in Taipei, New Taipei, and Taoyuan over the past two years. Taipei City saw a slight downward correction of 3%, while both New Taipei and Taoyuan cities experienced increases of over 10%. Zhuzhan Magazine pointed out that although Taipei has the support of its core areas, its upward momentum is limited. Conversely, the increased proportion of high-end properties in New Taipei and Taoyuan has driven up their average prices.

Through a press release today, Zhuzhan Magazine noted that after compiling the 2024 and 2025 average transaction prices of presale housing, Taipei City dropped from NT$1.215 million per ping to NT$1.179 million, a 3% decrease, reflecting a price correction amidst shrinking transaction volumes over the past year.

The average price in New Taipei in 2025 was NT$732,000, up 14.6% compared to NT$639,000 in 2024. Taoyuan City's average in 2025 was NT$439,000, up 10.3% from NT$398,000 in 2024.

Chen Ping-chen, R&D Director and Spokesperson for Zhuzhan Magazine, told CNA that although Taipei prices saw a minor correction, the core 'yolk' areas still boast rigid demand and buyers for high-end products. However, overall housing prices have exhibited a 'ceiling effect' with limited room for upward movement.

Chen pointed out that in New Taipei and Taoyuan, where prices are trending up, an observation of transaction proportions by district shows that New Taipei's core districts—Banqiao, Zhonghe, Yonghe, Xindian, and Sanchong—accounted for 55.3% of transaction volume last year, an increase of about 15 percentage points from 40.9% in 2024. In Taoyuan's core districts, Zhongli and Taoyuan District, the transaction ratio reached 42.5% in 2025, up from 34.6% in 2024, an increase of nearly 8 percentage points.

He stated that these prime locations have strong amenities and prospects, causing high prices, but during a housing market downturn, they paradoxically gain favor from buyers.

For example, in New Taipei, presale projects priced at NT$900,000 per ping accounted for less than 3% of transactions in 2024, but exceeded 10% in 2025. Of these, 98% were located in Banqiao, Zhongyonghe, Xindian, and Sanchong, where the average price also jumped from the 700k range in 2024 to the 800k range in 2025.

In Taoyuan, sales volume for high-unit-price products over NT$600,000 per ping was 3.6% in 2024, and increased to nearly 10% in 2025. Nearly 70% of these transactions were in Zhongli and Taoyuan Districts, while the other 30% were high-priced individual projects in the Qingpu Redevelopment Zone (Dayuan) and the Chang Gung living circle in Guishan. The average price in Zhongli and Taoyuan Districts also pushed from the 400k range in 2024 toward the 500k range in 2025.

Chen Ping-chen stated that housing prices in core areas remain firm. They carry fewer risks amid market fluctuations, making them hard to shake, and they offer better mortgage appraisal margins, driving buyer aggregation. The prime areas of New Taipei and Taoyuan have more room for price and volume growth compared to Taipei's exorbitant prices. Branded developers are launching significant volumes in these zones, and buyers are willing to pay the high prices, thus establishing them as the market's price bright spots. (Editor: Lin Jia-xian) 1150423