Silks Palace cooperates with Silks House to boost performance by 30%
To counter declining museum visitors, Silks Palace at the National Palace Museum is partnering with premium brand Silks House for dinner services to boost revenue. Meanwhile, Regent Taipei expects record-high overall performance.
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- 📰 Published: April 22, 2026 at 18:21
- 🔍 Collected: April 22, 2026 at 18:31 (10 min after Published)
- 🤖 AI Analyzed: April 23, 2026 at 07:20 (12h 48m after Collected)
(Central News Agency reporter Chiang Ming-yen, Taipei, 22nd) Silks Hotel Group announced today that its "Silks Palace" will collaborate with its Chinese restaurant "Silks House" during dinner hours, hoping to re-attract customers and drive a 30% growth in seasonal revenue. Taipei Regent Hotel's performance is growing steadily, and driven by food and beverage, boutique shopping, and guest rooms, its revenue is expected to hit a new high this year.
Silks Palace, under the Silks Hotel Group, is located within the campus of the National Palace Museum and has been affected by the decline in inbound tourists in recent years. Silks Hotel Group announced today that from now until May 31, Silks House will feature as a guest chef at Silks Palace, launching several signature dishes during the dinner period, with the goal of driving a 30% increase in revenue.
Due to international circumstances and the limited recovery momentum of foreign tourists coming to Taiwan after the pandemic, the number of visitors to the National Palace Museum has dropped significantly. An executive at Silks Hotel Group observed that in the past, weekday visits to the museum reached as high as 15,000, and weekend visits were between 20,000 to 25,000, but currently, it has dropped to about 5,000 to 6,000 on weekends. This has impacted the food and beverage business within the museum, with foreign guests accounting for about 30% of the visitors to Silks Palace.
Wu Wei-cheng, Managing Director of Taipei Regent Hotel and Chief Operating Officer of the Group, stated that through the guest dining event with Silks House, Silks Palace aims to achieve a 30% revenue growth for the entire period. They also hope to boost customer numbers by advancing the evening hours to align with the closing time of the museum.
Wu Wei-cheng also noted that despite the decrease in foreign tourists, Taipei Regent Hotel's performance has continued to grow steadily. So far this year, revenue has already exceeded the same period last year, with outstanding performance across food and beverage, Regent Galleria, and guest rooms. It is expected that the operating revenue of Taipei Regent Hotel will continue to set new records this year.
He mentioned that the occupancy rate of Taipei Regent Hotel so far this year is about 81%, and room rates have also grown compared to last year. The proportion of domestic tourists has increased to about 30%, mostly business travelers. Although there are many hotels in the Nangang and Xinyi districts of Taipei, intensifying market competition, the Zhongshan district has successfully consolidated the Japanese customer base. Operations are quite stable and are also boosted by business opportunities from exhibitions or specific tour groups.
Regarding the group's future expansion plans, Silks Hotel Group stated that the Just Sleep Zhongshan branch will open in July this year, and currently there are branches in Greater Taipei, Hualien, Tainan, and Kaohsiung. The second Just Sleep branch in Osaka is in preparation, expected to open in late 2027 or early 2028; the Silks Place brand will enter the Eastern Media Group headquarters in Linkou next year. (Editor: Lin Chia-hsien) 1150422
Silks Palace, under the Silks Hotel Group, is located within the campus of the National Palace Museum and has been affected by the decline in inbound tourists in recent years. Silks Hotel Group announced today that from now until May 31, Silks House will feature as a guest chef at Silks Palace, launching several signature dishes during the dinner period, with the goal of driving a 30% increase in revenue.
Due to international circumstances and the limited recovery momentum of foreign tourists coming to Taiwan after the pandemic, the number of visitors to the National Palace Museum has dropped significantly. An executive at Silks Hotel Group observed that in the past, weekday visits to the museum reached as high as 15,000, and weekend visits were between 20,000 to 25,000, but currently, it has dropped to about 5,000 to 6,000 on weekends. This has impacted the food and beverage business within the museum, with foreign guests accounting for about 30% of the visitors to Silks Palace.
Wu Wei-cheng, Managing Director of Taipei Regent Hotel and Chief Operating Officer of the Group, stated that through the guest dining event with Silks House, Silks Palace aims to achieve a 30% revenue growth for the entire period. They also hope to boost customer numbers by advancing the evening hours to align with the closing time of the museum.
Wu Wei-cheng also noted that despite the decrease in foreign tourists, Taipei Regent Hotel's performance has continued to grow steadily. So far this year, revenue has already exceeded the same period last year, with outstanding performance across food and beverage, Regent Galleria, and guest rooms. It is expected that the operating revenue of Taipei Regent Hotel will continue to set new records this year.
He mentioned that the occupancy rate of Taipei Regent Hotel so far this year is about 81%, and room rates have also grown compared to last year. The proportion of domestic tourists has increased to about 30%, mostly business travelers. Although there are many hotels in the Nangang and Xinyi districts of Taipei, intensifying market competition, the Zhongshan district has successfully consolidated the Japanese customer base. Operations are quite stable and are also boosted by business opportunities from exhibitions or specific tour groups.
Regarding the group's future expansion plans, Silks Hotel Group stated that the Just Sleep Zhongshan branch will open in July this year, and currently there are branches in Greater Taipei, Hualien, Tainan, and Kaohsiung. The second Just Sleep branch in Osaka is in preparation, expected to open in late 2027 or early 2028; the Silks Place brand will enter the Eastern Media Group headquarters in Linkou next year. (Editor: Lin Chia-hsien) 1150422