From Paddy Fields to Fragrant Spirits: New Taipei's Jinshan Agricultural Products Forge an International Path with Added Value
New Taipei City's Agriculture Bureau is promoting local revitalization, aiding Jinshan's Tsai Tian Friendly Farming Co. in developing three distilled spirits from local Tsai Tian rice, which have won multiple international awards. This success not only increases the added value of agricultural products but also showcases a win-win model for the economy and environment, as jejich eco-friendly farming practices contribute to ecological conservation (once attracting a Siberian crane). CEO Yang Ju-men hopes this will open new markets for the rice and boost farmer confidence.
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- 📰 Published: June 10, 2026 at 20:00
- 🔍 Collected: June 10, 2026 at 20:16 (16 min after Published)
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(CNA reporter Huang Hsu-sheng, New Taipei, 10th) The New Taipei City Agriculture Bureau stated today that it is promoting local revitalization and assisting local teams in integrating production, marketing, education, tourism, and youth empowerment to enhance the added value of agriculture. Tsai Tian Friendly Farming Co. has demonstrated its strength in agricultural processing by winning multiple international awards for its spirits.
The Agriculture Bureau arranged for Yang Ju-men, CEO of Tsai Tian Friendly Farming, to share their achievements in agricultural value-addition at a municipal meeting today. The Bureau said that Tsai Tian uses Jinshan's Tsai Tian rice (Kaohsiung 147 and Taikeng 9) as raw material to develop three types of distilled spirits. Through agricultural processing, they have enhanced product value and brought the local agricultural brand to the international stage.
The Bureau pointed out that the Jinshan District, with its rural settlements and unique climate on the northern coast, develops a diverse agricultural landscape throughout the four seasons and is famous for specialty products like sweet potatoes and Wan-jin rhododendrons. The local achievements in eco-friendly farming and ecological conservation are particularly representative. At the end of 2014, a juvenile Siberian crane that lost its way to Taiwan landed in Jinshan and was cared for by farmers and conservationists, staying until May 2016. This event spurred the local promotion of eco-friendly agriculture, ecological conservation, and industrial development, creating a win-win model for the environment and the economy.
The Agriculture Bureau stated that the Qingshui farmland in Jinshan is a model area for New Taipei's friendly farming. Farmers there have long adopted eco-friendly methods, enhancing biodiversity and creating a high-quality habitat, which once attracted the rare migratory bird known as the 'Siberian White Crane' for about a year and a half.
The Bureau said that Jinshan's rice cultivation maintains the field ecosystem through friendly farming methods. The summer lotus fields serve both for agricultural experiences and are elderly-friendly, while the winter shiitake mushroom industry utilizes the cold, damp climate of the north coast to develop specialty agriculture, increasing farmers' income. Yang Ju-men expressed his hope to introduce the culture and terroir of Jinshan to the world through the flavor of the spirits, while also opening up a new market for Tsai Tian rice, stabilizing rice prices, and boosting farmers' confidence.
The Agriculture Bureau arranged for Yang Ju-men, CEO of Tsai Tian Friendly Farming, to share their achievements in agricultural value-addition at a municipal meeting today. The Bureau said that Tsai Tian uses Jinshan's Tsai Tian rice (Kaohsiung 147 and Taikeng 9) as raw material to develop three types of distilled spirits. Through agricultural processing, they have enhanced product value and brought the local agricultural brand to the international stage.
The Bureau pointed out that the Jinshan District, with its rural settlements and unique climate on the northern coast, develops a diverse agricultural landscape throughout the four seasons and is famous for specialty products like sweet potatoes and Wan-jin rhododendrons. The local achievements in eco-friendly farming and ecological conservation are particularly representative. At the end of 2014, a juvenile Siberian crane that lost its way to Taiwan landed in Jinshan and was cared for by farmers and conservationists, staying until May 2016. This event spurred the local promotion of eco-friendly agriculture, ecological conservation, and industrial development, creating a win-win model for the environment and the economy.
The Agriculture Bureau stated that the Qingshui farmland in Jinshan is a model area for New Taipei's friendly farming. Farmers there have long adopted eco-friendly methods, enhancing biodiversity and creating a high-quality habitat, which once attracted the rare migratory bird known as the 'Siberian White Crane' for about a year and a half.
The Bureau said that Jinshan's rice cultivation maintains the field ecosystem through friendly farming methods. The summer lotus fields serve both for agricultural experiences and are elderly-friendly, while the winter shiitake mushroom industry utilizes the cold, damp climate of the north coast to develop specialty agriculture, increasing farmers' income. Yang Ju-men expressed his hope to introduce the culture and terroir of Jinshan to the world through the flavor of the spirits, while also opening up a new market for Tsai Tian rice, stabilizing rice prices, and boosting farmers' confidence.
FAQ
彩田友善農作公司如何將金山農產推向國際?
該公司以金山在地的彩田米(高雄147號及台梗9號)為原料,開發出三款蒸餾酒,並成功在國際酒品競賽中奪得多個獎項,藉此將品牌推向國際市場。
新北市金山區的農業有何特色?
金山區以地瓜、萬金杜鵑等特色農產聞名,並因其農村聚落與北海岸氣候,發展出多元農業樣貌,如夏季的蓮田和冬季的香菇產業。此外,當地也大力推動友善耕作與生態保育。
金山的友善耕作對生態有何貢獻?
金山清水農地長期採取友善耕作,提升了生物多樣性,營造出優質的棲地環境,最知名的案例是曾吸引一隻珍稀的西伯利亞白鶴在此停留長達一年半。
新北市農業局在此計畫中扮演什麼角色?
新北市農業局主要推動地方創生,協助在地團隊如彩田友善農作公司整合生產、行銷、教育、觀光及青年培力,以提升農業的附加價值。
彩田友善農作執行長楊儒門的目標是什麼?
楊儒門希望透過他們釀造的酒品風味,向世界介紹金山的人文與風土,同時為彩田米開創新的市場,以穩定稻米價格並提升農民的信心。