Tainan City Team Heads to Seoul International Food Fair to Promote Agricultural Innovation

(Central News Agency reporter Yang Sirui, Tainan 9th) The Tainan City Government gathered 8 quality manufacturers to participate in the 2026 Seoul International Food Fair in Korea, holding an opening event at the Tainan Pavilion in the exhibition hall today. During the exhibition, daily product demonstrations and tasting promotions are arranged to showcase agricultural innovation capabilities and facilitate business and cooperation negotiations.

The Tainan City Government stated in a press release that the Seoul International Food Fair is one of Asia's major professional food exhibitions, attracting food industry players, buyers, and distributors from various countries each year. This year, the Tainan Pavilion debuts with a vibrant brand image, showcasing Tainan's agricultural innovation energy and diverse product features, aiming to deepen exchanges with the Korean market through this international exhibition platform and expand overseas business opportunities.

Wu Weida, Deputy Director of the Agriculture Bureau, representing Tainan Mayor Huang Wei-che at the opening of the Tainan Pavilion, stated that in recent years, Korea has become one of Tainan's important export markets, with fruits like pineapples and mangoes being very popular among local consumers. The products exhibited by the 8 participating manufacturers are rich and diverse, including popping boba, instant tapioca pearls, natural juices, frozen fruits, specialty teas, spreads, health foods, deer antler probiotics, and various processed agricultural products.

Wu said that daily product demonstrations and tasting promotions are arranged during the exhibition period. Through on-site experiences and product introductions, they aim to increase the popularity of the Tainan Pavilion and product exposure, further promoting business exchanges and cooperation negotiations.

According to data provided by the Tainan City Agriculture Bureau, the overseas marketing performance of Tainan's agricultural specialty products in the first half of this year has already surpassed that of the entire last year. The city government will continue to lead quality manufacturers to participate in international exhibitions and overseas marketing activities, deepen connections with the international market, let more consumers know about and see Tainan, and further enhance the brand value of Tainan's agricultural products. (Editor: Guan Zhongwei) 1150609