New Car Registrations in May Stable at 33,000; Expected to Hit 40,000 in June

Automotive industry representatives announced today that new car registrations in Taiwan for May reached 33,000, in line with initial forecasts. Analysts noted that although May is the month for income tax filing, the booming AI industry chain in Taiwan has boosted overall economic momentum, thereby driving the domestic market. Looking ahead to June, industry insiders analyze that as the car market enters its traditional peak sales season, brands are expanding promotional programs to stimulate the market. Furthermore, the impact of recent geopolitical tensions between the US and Iran on the market has weakened, and international oil price fluctuations have moderated compared to before. It is estimated that new car registrations in Taiwan in June will reach 40,000, a 17% increase compared to the same period in 2025. According to statistics, the number of new car registrations in Taiwan in May was 33,000, an increase of 5.3% from 31,400 in April and a 3.7% increase from 31,900 in the same period in 2025. The cumulative number of new car registrations in Taiwan for the first five months of this year reached 160,900, a slight decrease of 2.3% from 164,600 in the same period in 2025. According to statistical data, Hotai Motor's TOYOTA and LEXUS brands registered a total of 12,409 vehicles in May, with a market share of 37.6%, breaking the brand's historical market share record for the month of May. Among them, TOYOTA registered 9,909 vehicles in May, maintaining the lead with a 30% market share. The cumulative market share of TOYOTA and LEXUS for the first five months of this year was 38.1%, the second highest in history. Hotai Motor estimates that the total number of new car registrations for the TOYOTA and LEXUS brands in June will be approximately 14,400, with an estimated market share of 36%. Regarding luxury cars, statistics show that the total number of registrations in the Taiwan luxury car market in May rose to 8,609, an increase of 34.6% from 6,396 in April. The market share recovered from 20.4% in April to 26%, an 8.5% increase compared to the same period in 2025. The number of luxury car registrations in the first five months of this year was 37,500, an 11.1% year-on-year decrease. Industry analysts point out that the luxury car market in May continued to be affected by the issue of import tariffs, with consumers remaining cautious. However, Tesla's delivery of 1,781 vehicles in May helped drive the recovery of the total luxury car market. Regarding imported cars, statistics show that the number of registrations in May was 16,945, with the market share recovering from 47% in April to 51.2%.