CLAS Launches Proof-of-Concept for '90 Days Purchase Plan' Allowing Users to Own Items After 3 Months of Use
CLAS Inc. has started a proof-of-concept test for its '90days Purchase Plan' in its furniture and appliance subscription service. The plan allows users to try brand-new items and keep them as their own after three months without any buyout procedures.
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- 📰 Published: April 14, 2026 at 18:10
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CLAS Inc. (Headquarters: Meguro-ku, Tokyo; CEO: Hirotake Kubo), which operates the circular furniture and appliance rental/subscription service 'CLAS', has launched a proof-of-concept test for the '90days Purchase Plan.' Against the backdrop of recent soaring prices, this plan allows customers to keep the target products as their own after using them for 3 months (90 days), enabling them to choose a freer and lighter lifestyle.
Under this plan, brand-new, unused products are delivered, and customers can 'return them if they don't fit' after trying them out in actual daily life. If returned, no payments will occur from the following month onwards. A major feature is that after 3 months have passed, payments automatically stop without any procedures, and ownership is transferred, so there is no need to keep paying beyond the selling price.
This plan supports nationwide delivery. (*Excluding some remote islands)
'90days Purchase Plan' special page
Background of the Launch
Until now, to realize a 'Circular Economy,' our company has provided a system where customers can use necessary furniture and appliances when needed. By repairing and cleaning returned products for reuse, we contribute to waste reduction and the promotion of a decarbonized society.
On the other hand, compared to 2020, the consumer price index for 'household durable goods,' such as furniture and appliances, has risen by 22.3% (*1), increasing the burden of initial investments in daily life. Under these circumstances, there is a persistent need among consumers who 'do not want to fail in expensive shopping' and 'want to try before buying to see if it fits their lifestyle.' This led us to start the proof-of-concept test for this plan.
We propose a new 'purchase' option that minimizes the risk of making mistakes in choosing furniture and appliances by first checking usability in actual life and keeping the item upon satisfaction.
(*1) Source: Quoted from the Ministry of Internal Affairs and Communications Statistics Bureau 'Consumer Price Index (2020 Base) Annual Report' Table 1-1 (Medium Classification 'Household Durable Goods')
https://www.stat.go.jp/data/cpi/1.htm
Features of the '90days Purchase Plan'
Delivering Brand-New Unused Items: You can comfortably use them from the day they arrive.
Return OK If Not a Good Fit: If you feel it 'doesn't fit,' you can return it. Payments stop from the following month.
Yours in 3 Months: Payments stop automatically. No troublesome buyout procedures are required.
[Handled Categories]
Kitchen Appliances
Cleaning Appliances
Beauty Appliances
Gadgets
Wellness
Interior Goods
*You can also choose from 'Currently Trending Items' and 'Usage Scenes.' We plan to expand the categories in the future.
[CLAS Member Exclusive Campaign]
We are currently running a campaign where CLAS members of Gold Rank or higher get 15% OFF this plan.
Reference Article: CLAS Member Program https://clas.style/article/1020
For details of this plan and frequently asked questions, please check the special page below.
'90days Purchase Plan' special page
About CLAS Inc.
With the vision of 'Making "Living" Freer and Lighter,' CLAS Inc. operates a circular platform for consumer durables. The company develops diversified businesses, including the individual-oriented furniture and appliance rental/subscription 'CLAS,' corporate office construction and relocation support 'CLAS Biz,' and 'CLAS Home Staging' for real estate properties. Total individual members are 270,000, and corporate accounts are 3,500 (as of February 2026).
By providing free and flexible options to 'rent' furniture and appliances on a monthly basis, 'buy' with residual value payments, and 'return' or 'exchange' when no longer needed, we reduce initial costs and disposal efforts, easily and conveniently realizing optimal space creation tailored to current lifestyles.
We have built a unique system to repair, clean, and reuse returned products. By eliminating products discarded before their useful life ends and fulfilling the original product lifespan, we are promoting the formation of a circular society. In a demonstration project by the Ministry of the Environment, compared to a traditional sell-off business model, it was confirmed to reduce waste generation and resource input by 38%, and CO2 emissions by 36%.
Under this plan, brand-new, unused products are delivered, and customers can 'return them if they don't fit' after trying them out in actual daily life. If returned, no payments will occur from the following month onwards. A major feature is that after 3 months have passed, payments automatically stop without any procedures, and ownership is transferred, so there is no need to keep paying beyond the selling price.
This plan supports nationwide delivery. (*Excluding some remote islands)
'90days Purchase Plan' special page
Background of the Launch
Until now, to realize a 'Circular Economy,' our company has provided a system where customers can use necessary furniture and appliances when needed. By repairing and cleaning returned products for reuse, we contribute to waste reduction and the promotion of a decarbonized society.
On the other hand, compared to 2020, the consumer price index for 'household durable goods,' such as furniture and appliances, has risen by 22.3% (*1), increasing the burden of initial investments in daily life. Under these circumstances, there is a persistent need among consumers who 'do not want to fail in expensive shopping' and 'want to try before buying to see if it fits their lifestyle.' This led us to start the proof-of-concept test for this plan.
We propose a new 'purchase' option that minimizes the risk of making mistakes in choosing furniture and appliances by first checking usability in actual life and keeping the item upon satisfaction.
(*1) Source: Quoted from the Ministry of Internal Affairs and Communications Statistics Bureau 'Consumer Price Index (2020 Base) Annual Report' Table 1-1 (Medium Classification 'Household Durable Goods')
https://www.stat.go.jp/data/cpi/1.htm
Features of the '90days Purchase Plan'
Delivering Brand-New Unused Items: You can comfortably use them from the day they arrive.
Return OK If Not a Good Fit: If you feel it 'doesn't fit,' you can return it. Payments stop from the following month.
Yours in 3 Months: Payments stop automatically. No troublesome buyout procedures are required.
[Handled Categories]
Kitchen Appliances
Cleaning Appliances
Beauty Appliances
Gadgets
Wellness
Interior Goods
*You can also choose from 'Currently Trending Items' and 'Usage Scenes.' We plan to expand the categories in the future.
[CLAS Member Exclusive Campaign]
We are currently running a campaign where CLAS members of Gold Rank or higher get 15% OFF this plan.
Reference Article: CLAS Member Program https://clas.style/article/1020
For details of this plan and frequently asked questions, please check the special page below.
'90days Purchase Plan' special page
About CLAS Inc.
With the vision of 'Making "Living" Freer and Lighter,' CLAS Inc. operates a circular platform for consumer durables. The company develops diversified businesses, including the individual-oriented furniture and appliance rental/subscription 'CLAS,' corporate office construction and relocation support 'CLAS Biz,' and 'CLAS Home Staging' for real estate properties. Total individual members are 270,000, and corporate accounts are 3,500 (as of February 2026).
By providing free and flexible options to 'rent' furniture and appliances on a monthly basis, 'buy' with residual value payments, and 'return' or 'exchange' when no longer needed, we reduce initial costs and disposal efforts, easily and conveniently realizing optimal space creation tailored to current lifestyles.
We have built a unique system to repair, clean, and reuse returned products. By eliminating products discarded before their useful life ends and fulfilling the original product lifespan, we are promoting the formation of a circular society. In a demonstration project by the Ministry of the Environment, compared to a traditional sell-off business model, it was confirmed to reduce waste generation and resource input by 38%, and CO2 emissions by 36%.