Marumaru Higashinihon to Host 'Hoya Festival 2026'!

The 'People, Goods, and Information' of eastern Japan will gather in Omiya! Marumaru Higashinihon, a venue for promoting local revitalization through exchange, dissemination, and activation, will host an event. Marumaru Higashinihon will hold the 'Hoya Festival 2026' from June 18th (Thursday) to 21st (Sunday). The regular 'Sea Pineapple,' known as 'Hoya,' is coming! Enjoy the deliciousness of Hoya with the Yomei series and other Hoya products. Tasting is also planned. We will also prepare alcohol that goes well with Hoya. Please visit Marumaru Higashinihon!

1 Name 'Hoya Festival 2026'

2 Date and Time From June 18th (Thursday) to 21st (Sunday), 2026, 11:00 AM to 7:00 PM * The last day, June 21st, will close at 6:00 PM.

3 Venue Marumaru Higashinihon (1-6-1 Omonmachi, Omiya-ku, Saitama City)

4 Contents Sales of Hoya and Hoya-related products * The contents of the event may change without notice.

5 About Marumaru Higashinihon (East Japan Collaboration Center) Utilizing the merits of Saitama City, the 'Gateway to Eastern Japan,' Marumaru Higashinihon aims to promote the exchange and dissemination of 'People, Goods, and Information' in eastern Japan, activate the regional economy including Saitama City, and contribute to local revitalization in the eastern Japan region. Since its opening, it has served as a venue for city promotion, widely disseminating the appeal of Saitama City and eastern Japan, and as a venue for business matching, supporting the expansion of transactions between businesses in various parts of eastern Japan and businesses within the city.

Marumaru Higashinihon (East Japan Collaboration Center) https://marumaru-higashinihon.jp/

6 Inquiries Saitama City Economic Policy Section Phone: 048-829-1401

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