[Industry Buzz] 24-Hour Fitness "AC FITNESS" Launches Original Protein Supplement Featuring "8PN," an Ingredient That Suppresses Muscle Atrophy!

Disk City Entertainment Co., Ltd. (Headquarters: Yokohama, Kanagawa Prefecture, Representative Director: Daimei Mita), which operates the 24-hour fitness gym "AC FITNESS Minami-Urawa Branch," is pleased to announce the launch of its long-awaited original protein supplements (Strawberry Flavor and Chocolate Flavor) formulated with the latest functional food ingredient "8PN (8-Prenylnaringenin)."

🔶A New Concept in Protein: "Protecting and Enhancing" Your Condition

Traditional protein supplements typically focus on promoting "muscle synthesis" in conjunction with intense exercise. However, at AC FITNESS Minami-Urawa Branch, we are also addressing challenges such as muscle strength decline during periods when busy schedules prevent gym visits, and age-related muscle atrophy (sarcopenia).

We have incorporated 0.1mg of "8PN (8-Prenylnaringenin)," a notable ingredient found in "Astrohop®," a functional ingredient derived from hops developed by Daicel Corporation, per serving. We believe that the key to achieving an ideal physique is not only to maximize the effects of training but also to maintain a high level of muscle condition during times when one is not exercising, such as during work, recovery from injury, or rest days. This philosophy led us to develop and launch our original protein formulation.

▼Reference URL

https://www.daicel.com/healthcare/foodproduct/%E3%82%A2%E3%82%B9%E3%83%88%E3%83%AD%E3%83%9B%E3%83%83%E3%83%97/

🔶Three Features of the Product

1. Supports Training Efficiency and Maintenance on Rest Days with "8PN" Formulation

The ingredient "8PN" is said to suppress the expression of Atrogin-1, a marker for skeletal muscle protein breakdown. In addition to the "offensive" approach that enhances amino acid uptake into skeletal muscle, potentially increasing muscle synthesis rates from training by up to 30%, it also possesses a "defensive" function that inhibits muscle breakdown and prevents atrophy even without concurrent exercise. This supports the maintenance of muscle condition in all phases, not only for those engaged in intense training but also for individuals experiencing muscle strength decline due to busy schedules, recovery from injuries, or aging.

FAQ

What is "8PN"?

"8PN" (8-Prenylnaringenin) is a functional ingredient derived from hops, known for its potential to suppress muscle atrophy by inhibiting the expression of Atrogin-1, a marker for skeletal muscle protein breakdown. It is also believed to enhance amino acid uptake into skeletal muscles.

What are the main benefits of this new protein supplement?

This protein supplement is designed to not only support muscle synthesis during training but also to help maintain muscle condition and prevent atrophy during rest periods, due to the inclusion of '8PN'. It aims to maximize training efficiency and support muscle health for individuals with busy schedules, those recovering from injuries, or experiencing age-related muscle decline.

Who is this protein supplement intended for?

It is intended for a wide range of individuals, including those engaged in intense training, busy professionals who may have limited gym time, people recovering from injuries, and individuals concerned about age-related muscle strength loss.

Where can I purchase the AC FITNESS original protein supplement?

Currently, the protein supplement is available for in-store purchase exclusively at the AC FITNESS Minami-Urawa Branch.

What flavors are available?

The original protein supplement is available in Strawberry Flavor and Chocolate Flavor.

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