CINC Establishes Strategic Partnership with Professional Guild "B-Side"

CINC Inc. has announced a strategic partnership with B-Side, a professional guild consisting of experts from top-tier companies like Google, Dentsu, and Hakuhodo. This collaboration marks CINC's first partnership with an external marketing resource group. The goal is to expand CINC's "Expert Sourcing" service into upstream marketing strategy areas, such as strategic planning and decision-making support. By leveraging B-Side's expertise, CINC aims to provide high-level consulting that helps clients develop self-sustaining marketing organizations.