Responding to the Era of 'The End of SaaS'. Launch of 'JOLT', an AI Agent that Analyzes Customer Emotions Just by Inputting a URL and Autonomously Maximizes Conversions

CFP Consulting Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, CEO: Takeshi Sakamaki), which provides one-stop support from strategic design to execution in digital marketing, officially launched "JOLT" on April 1, 2026. JOLT is a marketing-specialized AI agent that autonomously executes multi-faceted analyses of target emotions, structural design of landing pages (LP), copy generation, and continuous improvement (LPO) simply by inputting a URL. Unlike conventional tool-type SaaS, "JOLT" is designed as an "executing entity" that takes on the marketing tasks themselves, performing autonomous improvements aiming to maximize conversions.

The limits of SaaS and the shift to "results-oriented AI"

With the evolution of AI technology, conventional SaaS is required to shift its role from "tools that streamline tasks" to "entities that complete the tasks themselves." What companies seek is not a UI with excellent operability, but the execution power that directly contributes to the result of conversions.

Even in LP production, design generation itself has already become commoditized, and the essence of differentiation has shifted to "understanding customer emotions."

The wall of "emotional understanding" that general-purpose AI cannot overcome

While existing generative AI is capable of logically structured output, it faces challenges in areas such as:
- Understanding the decision-making process based on customer emotions
- Retaining context in continuous operation

Since purchasing behavior is driven by emotion rather than logic, maximizing the conversion rate (CVR) cannot be achieved unless this area is grasped.

Service overview and main features

To solve these challenges, we developed "JOLT," an AI agent specialized in emotional analysis.
Simply by inputting a URL, it analyzes the competitive environment and target psychology, and seamlessly executes everything from LP production to improvement.

Three innovations brought by the next-generation AI agent "JOLT"

1. Appeal generation using emotional AI
Analyzes the anxieties, expectations, and challenges of the target audience, automatically generating copy and structure originating from empathy.

2. Autonomous agent
Integrates the thinking of marketers and copywriters, functioning not as a tool but as an "executing entity."

3. LPO Automation
Continues improvements based on performance data and competitive trends, promoting the maximization of the conversion rate (CVR).