Ranking Feature Added to "Pitme," a Walk-to-Earn Point App

Ceres Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Satoshi Toki; Securities Code: 3696; hereinafter "Ceres") announces the addition of a new ranking feature to "Pitme," its walk-to-earn point app. Ceres' main business is the planning, development, and operation of internet media, and it operates "Moppy," one of Japan's largest point sites. Additionally, its subsidiary Bacchus Co., Ltd., which develops and sells beauty and health products, offers "Pitsole," a style support insole utilizing patented technology*1 focusing on floating toes and heel weight. From this series, the "Pitme" app, which allows users to earn points simply by walking, was released in February 2026. According to a survey by the Japan Sports Agency, 77.4%*2 of people feel a lack of exercise, indicating that resolving exercise deficiency is an urgent issue. However, the high psychological hurdle to habituation, such as difficulty maintaining motivation, has become apparent. In response to this background, the "Pitme" app, which allows users to earn points by walking, has added a new ranking feature to help users maintain motivation and continuously adopt walking habits. The system allows users to compete for earned points on a weekly basis, and rankings can be checked in two types: "This Week's Latest Results" and "Last Week's Confirmed Results." Bonus points will be awarded according to rank for the top 100 earners.*3 Moving forward, Ceres will continue its efforts in service development, pursuing synergies within the group to realize a richer world through internet marketing. *1: Patent No. 5498631 CCLP theory, Patent No. 6799881 Acitre theory *2: Reference "Public Opinion Survey on the Status of Sports Implementation, etc." (Japan Sports Agency) *3: Points earned through friend referrals are not included in the ranking. ● iOS version ・ URL: https://apps.apple.com/jp/app/pitme/id6756876803 ● Android version ・ URL: https://play.google.com/store/apps/details?id=jp.pitme.app "Pitme," operated by Ceres, is an app that allows users to earn points by walking. In addition to daily walking, users can earn points by viewing advertisements and videos. It features a unique mechanism where the dog character on the screen changes expression according to the number of steps taken. Points earned within the app can be exchanged for approximately 60 types of products and services, free of charge. Service URL: https://pitme.jp/release/ ■ Ceres Company Overview Company Name: Ceres Co., Ltd. Representative: Satoshi Toki, President and CEO Location: 21F, Shibuya Sakura Stage, SHIBUYA Tower, 1-1 Sakuragaoka-cho, Shibuya-ku, Tokyo URL: https://ceres-inc.jp/