Piece to Peace Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director: Ryo Osawa), which operates the matching service "CarryMe" between outsourced "professional talent" and companies, assigned professional talent to support the advertising agency business of ohpner Co., Ltd. In an article, we introduce a case study of successfully securing and retaining ready-to-work talent that fits both skill and culture during the founding period.

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■ ohpner Co., Ltd. Under the mission of "opening up the future with offline advertising," the company develops advertising agency and media development businesses.

■ Challenges Faced - Struggled with talent acquisition immediately after establishment. - Had no opportunities to meet people with practical experience in the advertising agency business during recruitment activities.

■ Results - Resolved talent shortage through the support of professional talent with a good skill fit. - Succeeded in hiring experienced advertising agency personnel as full-time employees.

We contributed to securing ready-to-work talent and high-quality full-time hiring while the workload was increasing just after founding.

■ Comment from Kazuya Kishi, Director of ohpner Co., Ltd. (Excerpt) We believe the greatest effect was that we were able to acquire valuable talent as employees. It is very difficult for a company without name recognition to hire skilled, experienced personnel. I think it is a good idea to borrow the power of professional talent as a first step toward building a company capable of hiring in the future, even if it means buying time during the startup phase.

■ Read the full article here

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  • Source: PR TIMES
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