Canon Marketing Japan Inc. (President: Masachika Adachi, hereinafter Canon MJ) will exhibit at 'Oshikatsu EXPO', held from June 24 (Wednesday), 2026, to introduce experiential print solutions aimed at creating new experiential value in the entertainment and event industries.

Canon MJ is engaged in co-creation activities aimed at creating new value through various printing products, including inkjet printers 'PIXUS' and mini photo printers 'SELPHY' and 'iNSPiC'.

At this exhibition, in addition to already implemented services, experiential print solutions currently undergoing Proof of Concept (PoC) will also be showcased, with the aim of further expanding their utilization in the entertainment and event sectors. By proposing new experiential value through new applications of printing, Canon MJ aims to expand co-creation opportunities with partner companies.

Exhibition Overview

'Oshikatsu EXPO' is one of the specialized exhibitions within 'Lifestyle Week', a comprehensive exhibition consisting of 12 specialized exhibitions including general merchandise, beauty, and fashion. It brings together services and solutions related to 'Oshikatsu' (fan activities). Canon MJ will propose practical and easy-to-implement print solutions to address challenges faced by event organizers and experiential content planners, such as 'introduction costs', 'installation space', and 'operational burden'.

Name: Oshikatsu EXPO

Dates: June 24 (Wednesday) - 26 (Friday), 2026

Venue: Tokyo Big Sight, 3-11-1 Ariake, Koto-ku, Tokyo 135-0063

Booth Location: East Hall 7, L36-46

Event Page: https://www.lifestyle-expo.jp/hub/ja-jp/lp/fave.html

Visitor Registration: https://www.lifestyle-expo.jp/summer/ja-jp/register.html

*Visitor registration is free until June 19 (Friday). An admission fee of 5,000 yen (tax included) will be charged from June 20 (Saturday) onwards.

Main Exhibition Contents

Self-Photo Print for PIXUS・SELPHY (PoC in progress)

This is an Android app that allows easy provision of a self-shooting and printing service, similar to a photo booth. With intuitive operability, visitors can enjoy self-shooting and printing. It features an original frame function, allowing for a more special print by switching designs to match seasonal events or campaigns. Additionally, during the printing wait time, any video can be played, which can be used to promote facilities or events and disseminate brand messages. Since it can be configured with commercially available equipment, installation is smooth.

We are currently seeking corporate customers to cooperate in the PoC for this solution. For details, please inquire via 'CONTACT' on the page below.

●PoC Recruitment Page: https://personal.canon.jp/product/printer/miniphotoprinter/business/poc

Random Print for SELPHY (PoC in progress)

This is an Android app exclusively for the mini photo printer 'SELPHY CP1500'. Tapping the START button on the app plays a random animation, and the randomly selected photo is printed in high quality from the 'SELPHY CP1500'. This unpredictable experience creates an exciting entertainment value. Furthermore, it contributes to solving inventory management issues as no prior preparation of printed materials or blind packaging is required.

We are currently seeking corporate customers to cooperate in the PoC for this solution. For details, please inquire via 'CONTACT' on the page below.

●PoC Recruitment Page: https://personal.canon.jp/product/printer/miniphotoprinter/business/poc

Self-Photo Print Image, Random Print Usage Image

Collaboration Example: Message from the SKY (MIHATSU Co., Ltd.)

MIHATSU Co., Ltd. operates a self-service paid service at the 'Sky Promenade' observation deck in front of Nagoya Station, combining 'Self-Print', which allows customers to easily print photos from their smartphones, with a 'Digital Time Capsule', where the photo data used for printing and an arbitrary message are sent via email one year later. This mechanism allows visitors to enjoy photo printing on the spot, and the 'Digital Time Capsule' adds an engaging element.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: PIXUS / SELPHY