Implementing the 'School Building Memories Project' at Futakami Elementary School in Katsushika Ward to Connect School Memories to the Future with Local Children
Canon Marketing Japan Group and Pentel collaborated on the 'School Building Memories Project' at Futakami Elementary School, which is slated for reconstruction. Through mural painting and photography, they supported the children in creating lasting memories of their old school building.
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- 📰 Published: April 6, 2026 at 19:00
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Canon Marketing Japan Group (President & Representative Director: Masachika Adachi, hereinafter Canon MJ Group), in collaboration with Pentel (Corporate Name: Astrum Co., Ltd., President & Representative Director: Junichi Ishigaki, hereinafter Pentel), has been working on the "School Building Memories Project" to support the creation of final memories in elementary schools that are scheduled to be demolished due to reconstruction or consolidation. Recently, this project was implemented at Futakami Elementary School in Katsushika Ward (Katsushika Ward, Tokyo; Principal: Takashi Okazaki, hereinafter Futakami Elementary School).
From the late 1960s to the late 1970s, the number of children increased rapidly, leading to the construction of many elementary schools. Currently, these school buildings are being rebuilt due to aging and the need for earthquake resistance measures. In addition, school consolidations are progressing against the backdrop of a declining birthrate, resulting in many children being unable to attend their graduation ceremonies in the school buildings they have grown accustomed to.
Since 2014, the Canon MJ Group, in collaboration with Pentel, has been working on the "School Building Memories Project" to support the creation of final memories for elementary schools that are scheduled to be demolished due to rebuilding or consolidation.
The children use the entire school building as a canvas to draw pictures, and these moments are captured using Canon cameras. Through Pentel's donation of art supplies and frames necessary for mural creation, and the Canon MJ Group's lending of cameras and the creation and donation of large-format posters, the companies are supporting children in "creating memories."
The old school building of Futakami Elementary School has been in use since 1969, and the construction of a new school building was underway due to aging. The teachers' desire for the students not only to encounter the new school building but also to cherish their memories in the old one led to their participation in this project.
In this project, Pentel conducted a mural creation lecture for the children, and the Canon MJ Group held a camera class using mirrorless cameras. The photographed murals and memories of the old school building were donated as large-format posters. Furthermore, at the "School Building Farewell Assembly" hosted by the school, the Canon MJ Group provided production support by projecting a slideshow documenting the mural creation process, supporting their school life thus far.
From the late 1960s to the late 1970s, the number of children increased rapidly, leading to the construction of many elementary schools. Currently, these school buildings are being rebuilt due to aging and the need for earthquake resistance measures. In addition, school consolidations are progressing against the backdrop of a declining birthrate, resulting in many children being unable to attend their graduation ceremonies in the school buildings they have grown accustomed to.
Since 2014, the Canon MJ Group, in collaboration with Pentel, has been working on the "School Building Memories Project" to support the creation of final memories for elementary schools that are scheduled to be demolished due to rebuilding or consolidation.
The children use the entire school building as a canvas to draw pictures, and these moments are captured using Canon cameras. Through Pentel's donation of art supplies and frames necessary for mural creation, and the Canon MJ Group's lending of cameras and the creation and donation of large-format posters, the companies are supporting children in "creating memories."
The old school building of Futakami Elementary School has been in use since 1969, and the construction of a new school building was underway due to aging. The teachers' desire for the students not only to encounter the new school building but also to cherish their memories in the old one led to their participation in this project.
In this project, Pentel conducted a mural creation lecture for the children, and the Canon MJ Group held a camera class using mirrorless cameras. The photographed murals and memories of the old school building were donated as large-format posters. Furthermore, at the "School Building Farewell Assembly" hosted by the school, the Canon MJ Group provided production support by projecting a slideshow documenting the mural creation process, supporting their school life thus far.