Enhancing Consultation Skills for Gyms and Salons with Genetic Testing: 'Gene Dr.' Diet Kit to Exhibit at BtoB Event

Camping-Car Co., Ltd. (HQ: Shibuya-ku, Tokyo; President: Makoto Yoridate) will showcase its diet genetic testing kit, 'Gene Dr.,' at the 'Sports Healthcare one-day 2026' event to be held on June 4, 2026, at Bellesalle Roppongi.

## About Sports Healthcare one-day
Sports Healthcare one-day is a BtoB matching event specialized in the healthcare and sports business, organized by Keep up Co., Ltd. (HQ: Minato-ku, Tokyo; CEO: Arata Asakura).
The main concept of this exhibition is 'Meeting your next collaboration partner in healthcare x sports.' It is highly regarded in the industry as a 'highly enthusiastic business space' where specific business negotiations can proceed, boasting a history of over 500 visitors, including medical corporations and fitness clubs.

## Event Overview
- Name: Sports Healthcare one-day 2026
- Date: June 4, 2026 (Thursday), 10:00–17:00
- Venue: Bellesalle Roppongi (7-18-18 Roppongi, Minato-ku, Tokyo)
- Participation Fee: Free (Pre-registration on the website is required)

## Our Booth
We will be exhibiting the following two products:
- Diet Genetic Testing Kit 'Gene Dr.' (Proven track record in gyms and employee benefits)
- Equol & Urolithin Testing Kit 'Dr. EQURO' (New proposal menu for women's services)

## Gene Dr. Diet
The 'Gene Dr.' diet genetic testing kit is currently gaining significant attention on social media and boasts high customer attraction due to its popularity among numerous influencers. Based on lifelong, unchanging genetic information, businesses can propose optimal products and services for each individual customer.

### Use Cases
- Personal Gyms: Based on genetic test results, gyms can provide training and diet menus tailored to individual physical types, contributing to more convincing coaching and higher retention rates through 'scientifically grounded advice' rather than relying only on intuition.
- Beauty Salons: Enables the development of original menus combined with genetic testing. It also leads to higher unit prices through test-plus-treatment sets and proposals for home care products based on results.
- Healthcare Product Retailers: Proposes the most suitable products for each customer's constitution based on analytical data, increasing purchase rates and repeat rates by shifting the appeal from 'seems good' to 'it is necessary because of your constitution.'

## Dr. EQURO
The 'Dr. EQURO' equol and urolithin testing kit is a healthcare testing service that is gaining attention against the backdrop of rising demand for inner care among women, particularly in the menopausal generation. Through three indicators—equol, urolithin A, and isoflavones—it 'visualizes' gut bacteria activity and body condition, leading to personalized product and service proposals.

### Use Cases
- Beauty Salons: By introducing inner care menus based on test results, salons can offer a unique experience combining 'external care' and 'internal care,' promoting expertise for the menopausal generation and increasing customer unit price and loyalty.
- Gynecology/Clinics: Useful as a complementary tool for treatment or lifestyle guidance by grasping the intestinal environment of patients suffering from menopausal symptoms.
- Healthcare Product Retailers: Enables effective promotion of supplements and foods tailored to customers' constitutions based on their ability to produce equol, urolithin A, and isoflavones.

## Call for Partners
'Gene Dr.' is looking for partner companies (gyms, beauty salons, retailers, drugstores, healthcare service companies, etc.). For stores wishing to introduce personalized menus based on testing or companies considering the development of personalized products for e-commerce, please feel free to contact us via our inquiry form.