Announcement Regarding CAMPFIRE's New Management Structure

CAMPFIRE, Inc. (Headquarters: Shibuya-ku, Tokyo / Representative Director: Makoto Nakajima / hereinafter referred to as 'our company'), which operates the largest crowdfunding platform in Japan, 'CAMPFIRE,' is pleased to announce the following executive appointments. Under the new management structure, we will strive to achieve our mission through the further expansion of our crowdfunding business. ◾️ Regarding the New Management Structure CAMPFIRE's mission is to 'circulate all value starting from aspirations,' and we are developing businesses that expand the aspirations, roles, and potential of each individual. With this organizational change, by welcoming Shoji Mita, who has led business growth as CGO (Chief Growth Officer), we will further accelerate the construction of a 'sustainable growth structure' that fuses crowdfunding with community and fan marketing. By deepening the relationship between creators and supporters from both data and strategic perspectives, we will optimize the value circulation of the entire platform, achieving a high level of balance between CAMPFIRE's cherished stance of 'supporting the small aspirations of individuals' and rapid business growth as an organization. Board of Directors ・Representative Director: Makoto Nakajima ・Director: Kenichiro Fujisaki ・Outside Director: Mari Sakuramoto ・Outside Director: Yuta Tsuruoka ・Outside Director: Shohei Hayashi ・Outside Director: Kensuke Murashima Executive Officers ・Executive Officer CEO: Makoto Nakajima ・Executive Officer COO: Kenichiro Fujisaki ・Executive Officer CFO: Hiroyuki Oshima ・Executive Officer: Akiko Takayama ・Executive Officer: Shotaro Iwai ・Executive Officer: Hiroki Fujiwara ・Executive Officer: Azusa Endo ・Executive Officer CGO: Shoji Mita (New Appointment) Management Team Introduction: https://campfire.co.jp/board/ ■ Introduction and Comments from Newly Appointed Executive Officers I have recently been appointed as Executive Officer CGO. Starting from CAMPFIRE's MVV (Mission, Vision, Values), I will implement a growth structure that combines crowdfunding and community, allowing creators' challenges to continue and value to circulate. With a focus on maximizing creator LTV (Lifetime Value), I will work towards achieving sustainable business growth and creating new value. About CAMPFIRE, Inc. With the mission 'To circulate all value starting from aspirations,' we operate 'CAMPFIRE,' Japan's largest crowdfunding platform. It is utilized by various individuals, creators, companies, NPOs, schools, and local governments. Company Name: CAMPFIRE, Inc. Representative: Makoto Nakajima, Representative Director Location: Hillside Terrace F Building 201, 18-8 Sarugaku-cho, Shibuya-ku, Tokyo Date of Establishment: January 14, 2011 Capital: 7.34935 billion JPY (including capital surplus) *As of the end of January 2026* URL: https://campfire.co.jp Business Activities: Planning, development, and operation of crowdfunding business.