Calbee Inc. (Headquarters: Chiyoda-ku, Tokyo, Representative Director and CEO: Shin Ehara) will launch "Freshly Fried Potato Chips Scallop Soy Sauce Flavor" as a new lineup of freshly fried products at its antenna shop "Calbee Plus Shin-Chitose Airport Store" starting April 15, 2026 (Tuesday). Calbee Plus opened its first store in December 2011 to deliver "delicious," "fun," and "happy" experiences to customers, and currently operates 10 stores nationwide from Hokkaido to Okinawa. Calbee Plus offers a variety of products, including "Kamaage Chips," which are thickly sliced potatoes carefully fried to a crispy texture, allowing customers to enjoy the taste of potatoes with each bite, and are developed with local flavors and specialty products. The "Kamaage Chips Scallop Soy Sauce Flavor," which was relaunched on July 2, 2025, changed its production factory to the local "Hokkaido Factory" where the Calbee Plus Shin-Chitose Airport Store is located, and prominently features a "Produced at Hokkaido Factory" mark. Additionally, by using "Hokkaido scallops*1," its value as a Hokkaido souvenir was further enhanced. As a result, it gained strong support from many customers and holds an unshakeable popularity as the "Calbee Plus Shin-Chitose Airport Store Merchandise Sales No. 1*2" item. This time, with the desire to have customers enjoy that deliciousness as a store-exclusive freshly fried potato chip, "Freshly Fried Potato Chips Scallop Soy Sauce Flavor" will be newly launched. Please enjoy this deliciousness that can only be tasted at the "Calbee Plus Shin-Chitose Airport Store." *1 Scallops in scallop powder are 100% Hokkaido-produced. *2 According to Calbee research. Target period: July 2025 - March 2026, actual sales amount of merchandise. Product features: "Freshly Fried Potato Chips Scallop Soy Sauce Flavor" is a product that allows you to enjoy the rich flavor of freshly fried potato chips with the umami of scallops, the aroma of soy sauce, and a hint of butter. You can enjoy the freshly made deliciousness unique to an antenna shop. *1 Scallops in scallop powder are 100% Hokkaido-produced. Product Overview: Product Name: Freshly Fried Potato Chips Scallop Soy Sauce Flavor. Price: 390 yen (tax included). Sales Information: Antenna shop Calbee Plus. Related Products: Product Name: Kamaage Chips Scallop Soy Sauce Flavor. Price: 932 yen (tax included). Sales Store: Calbee Plus Shin-Chitose Airport Store (*Shin-Chitose store exclusive product).
FACT BOX
- Source: PR TIMES
- Category: product_launch