Focusing on removing "slime" (biofilm) from dogs and cats. Introducing the innovative oral care product 'OraBio Sponge' with a unique 'tree structure'!

BYRON Inc. (Headquarters: Tennoji-ku, Osaka; Representative Director: Goshi Shibuya) is pleased to announce the launch of 'OraBio Sponge,' an oral care product utilizing a unique tree structure, under its pet oral care brand 'OraBio,' on June 19, 2026.

OraBio is a pet oral care brand that has gained support from many pet owners, grooming salons, and veterinary clinics through its nationwide OraBio Toothbrushing Classes and OraBio Certified Toothbrushing Salon system. It is also expanding its reach to approximately 10 countries overseas.

This new product is an innovative oral care sponge developed with a focus on the "slime" (biofilm) present in the mouths of dogs and cats.

The product will be unveiled for the first time at "Interpets Osaka 2026," one of Western Japan's largest pet industry trade shows, held from June 19 (Fri) to 21 (Sun), 2026 (Booth Number: Hall 1, B020). At the venue, in addition to actual product display and sales, we will introduce the concept of oral care using our unique tree shape and demonstrate its usage.

Development Background

In recent years, interest in pet oral care has been growing. However, many owners struggle with daily care due to reasons such as "my pet still dislikes toothbrushes," "wipes don't reach the back of the mouth," or "it's difficult for fingers wrapped in a wipe to reach inside the mouth of small dogs."

Oral problems in dogs and cats begin at the "slime" (biofilm) stage, before it hardens into tartar. However, areas prone to plaque buildup, such as between teeth and around molars, are difficult to reach with flat wipes, and toothbrushes alone may not be sufficient.

Furthermore, there are cases where human-use介護 (care) sponges are repurposed for pet oral care. However, sponges designed for cleaning human oral cavities differ significantly from the complex dental arches and oral structures of dogs and cats.

Therefore, OraBio embarked on the development of a dedicated oral care product tailored to the oral structure of dogs and cats, driven by the idea of "how can we make it easy to use even for pets who dislike toothbrushes, and efficiently care for the slime in the gaps between teeth and in the back of the mouth?" This led to the creation of a product not repurposed from human care items, but specifically designed for pets.

Product Features

Unique 4-Stage Tree Structure (Patent Pending)

The most distinctive feature of OraBio Sponge is its uniquely developed 4-stage tree structure. Its shape, similar to the "barb" of a fishing hook, penetrates the gaps between teeth and reaches the back of the mouth, gently catching and removing slime and debris.

Recognizing the complex three-dimensional structure of a dog's or cat's oral cavity, we pursued a shape that could reach between teeth, rather than a flat surface.

Currently, a patent application is pending.

Invention Title: "Pet Oral Cleaning Tool"

◇Individually Packaged Design

For hygiene, each sponge is individually packaged. This allows users to take out only the necessary amount, ensuring sanitary use at home, as well as when traveling or on the go.

Product Specifications

Product Name: OraBio Sponge (Pack of 6)
Contents: 6 sponges
Suggested Retail Price: 528 yen (tax included)
Country of Origin: Japan
Materials: Urethane foam, Paper shaft
Size: Approximately 153mm in total length

◇Value Pack Available

An economical pack of 50 sponges is available for daily oral care. Compared to the 6-piece pack, the price per sponge is lower (66 yen per sponge), making it recommended for households with multiple pets or for professional use in grooming salons and veterinary clinics.

Product Specifications

Product Name: OraBio Sponge (Pack of 50)
Contents: 50 sponges
Suggested Retail Price: 3,300 yen (tax included)
Country of Origin: Japan
Materials: Urethane foam, Paper shaft
Size: Approximately 153mm in total length

Features:

- Unique 4-stage tree structure (Patent Pending)
- High-density sponge adopted
- Individually packaged

Future Development

OraBio has been actively promoting oral care, primarily focusing on toothbrushes. OraBio Sponge is positioned not as a replacement for toothbrushes, but as a "first step for pets who dislike toothbrushes" and "a new option to supplement areas difficult to reach with toothbrushes alone," aimed at removing "slime (biofilm)" before it turns into tartar.

Moving forward, OraBio will continue product development and awareness activities with the goal of "promoting an oral care culture that supports the healthy lifespan of dogs and cats."

Official Website: https://orabio.jp/

Company Profile

BYRON Inc.
Representative Director: Goshi Shibuya
Location: IK Building 1F, 3-10 Ishitsujicho, Tennoji-ku, Osaka
Business Activities: Manufacturing and sales of pet oral care products, pet food, and treats.
Brands: Develops pet care brands such as OraBio, PREMEAL, and ASILIS.