[Pre-release Reprint Decided] Futa Sakai & Gunpi's 'Unreasonable Work Theory' is Released Today, Friday, 4/10! Highly Recommended by Kaho Miyake: 'All my worries are written right here!' <Collaboration with 'Bakido Channel' also decided!>

Bungeishunju is publishing the highly anticipated new book 'Unreasonable Work Theory' by entrepreneur Futa Sakai and comedian Gunpi on April 10, which solves business unreasonableness with theory and laughter.
新製品NQ 79/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 10, 2026 at 16:00
  • 🔍 Collected: April 10, 2026 at 09:01
  • 🤖 AI Analyzed: April 20, 2026 at 07:44 (238h 42m after Collected)
Bungeishunju Ltd. (Headquarters: Kioicho, Chiyoda-ku, President: Nariyuki Iikubo) is publishing a new book by Futa Sakai and Gunpi titled "Unreasonable Work Theory: A Book to Read When You Think 'Damn it!!'" today, Friday, April 10. Due to a flood of pre-orders before the release, an emergency reprint has been decided. It has become one of the most highly anticipated books of this spring.
A humorous and useful business book for the Reiwa era, presented by a human resource development professional and the "Bakido" comedy duo
Futa Sakai, an entrepreneur specializing in human resource development and organizational strengthening support who is currently drawing the most attention in business media such as "NewsPicks" and "PIVOT", and Gunpi, aka "Bakido", a highly popular comedian boasting 2 million YouTube channel subscribers. This unique duo provides guidance on how to overcome "unreasonable situations" related to companies and work!
This book is a "humorous and useful business book" that significantly adds to and reconstructs information based on the talk from the Podcast special program "LAUGH & BIZ - Laughable Unreasonable Business Theory" originating from the radio app "GERA". While looking back on Gunpi's surprising background, such as having been a store manager at Bookoff before becoming a comedian, and episodes from Sakai, who experienced his parents' personal bankruptcy, hard work at a mega-venture, and starting a business at a young age, they state that all the worries and "unreasonable situations" of working people can be unraveled with "theory."
Furthermore, a column written specifically for this book by Sakai, "Sakai's Supplementary Lecture," is also included. He writes sharply, humorously, and with overwhelming passion from his unique perspective derived from a vast amount of input on topics that are problematic in the modern business scene, such as "mid-age crisis" and "brilliant jerk (excellent but obnoxious person)."
How do you break free from an unreasonable situation that makes you want to instinctively scream "Damn it!!"? This is a book that provides answers with convincing theory and humor to the worries and hardships that everyone faces while working.
Collaboration with "Bakido Channel" also decided!
Furthermore, Sakai's appearance on Gunpi's YouTube "Bakido Channel" has been decided! What is the ecology of people living in the "Stiff-shouldered boundary" (business people who live with stiffness in their shoulders)? What are the characteristics of business-oriented YouTube channels that are extremely prosperous these days? Who is the most influential person among business people right now? A must-see video where Sakai, the "Prince of the Stiff-shouldered boundary," gives a non-stop impassioned speech to the two members of Haru to Hikoki will be distributed soon.
■ Ms. Kaho Miyake