Exhibition for Business Efficiency, Sales Increase, System Development, and DX Promotion to be Held in Sapporo for the First Time! Hokkaido's Largest Exhibition in This Field with 180 Companies Exhibiting!

Key facts

  • Exhibition for Business Efficiency, Sales Increase, System Development, and DX Promotion to be Held in Sapporo for the First Time! Hokkaido's Largest Exhibition in This Field with 180 Companies Exhibiting!
  • Boutiques Inc. will hold "DXPO Sapporo '26" for the first time in Sapporo from June 30 to July 3, 2026. This exhibition is Hokkaido's largest business negotiation-oriented exhibition in this field, featuring 180 companies across four specialized areas: Back Office, Sales & Marketing, IT & Information Systems, and EC & Mail Order. It will also be held as a hybrid event with an online exhibition, making it a crucial event for companies aiming for DX promotion.
  • Source: PR Times
  • Date: June 12, 2026

Direct answer

Boutiques Inc. will hold "DXPO Sapporo '26" for the first time in Sapporo from June 30 to July 3, 2026. This exhibition is Hokkaido's largest business negotiation-oriented exhibition in this field, featuring 180 companies across four specialized areas: Back Office, Sales & Marketing, IT & Information Systems, and EC & Mail Order. It will also be held as a hybrid event with an online exhibition, making it a crucial event for companies aiming for DX promotion.

Citation
Exhibition for Business Efficiency, Sales Increase, System Development, and DX Promotion to be Held in Sapporo for the First Time! Hokkaido's Largest Exhibition in This Field with 180 Companies Exhibiting! (June 12, 2026), PR Times
Source
PR Times
Date
June 12, 2026
Boutiques Inc. will hold "DXPO Sapporo '26" for the first time in Sapporo from June 30 to July 3, 2026. This exhibition is Hokkaido's largest business negotiation-oriented exhibition in this field, featuring 180 companies across four specialized areas: Back Office, Sales & Marketing, IT & Information Systems, and EC & Mail Order. It will also be held as a hybrid event with an online exhibition, making it a crucial event for companies aiming for DX promotion.
イベント出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: June 12, 2026 at 21:02
  • 🔍 Collected: June 12, 2026 at 12:21
  • 🤖 AI Analyzed: June 12, 2026 at 16:51 (4h 30m after Collected)
Boutiques Inc. (Minato-ku, Tokyo, President & CEO Yuzo Niimura, TSE Growth Stock Code: 9272), which operates an exhibition business and M&A brokerage business, will hold the following four exhibitions for the first time at Access Sapporo from Tuesday, June 30 to Friday, July 3, 2026. 1st Back Office DXPO Sapporo '26 1st Sales & Marketing DXPO Sapporo '26 / 1st IT & Information Systems DXPO Sapporo '26 / 1st EC & Mail Order DXPO Sapporo '26 This exhibition will be held as a hybrid event (physical + online) with the "Online Exhibition" held throughout the year. The total number of exhibitors across the four exhibitions will be 180, making it the largest business negotiation-oriented exhibition in this field in Hokkaido. *DXPO is a coined word combining "DX" and "EXPO," named by the company to signify "DXing the Exhibition." Tuesday, June 30 & Wednesday, July 1, 2026 ●1st Back Office DXPO Sapporo '26 Composed of seven specialized exhibitions by product genre, it will showcase cutting-edge IT products that support operational efficiency and DX promotion for administrative departments. ▶Target Visitors: Management, Back Office Departments (General Affairs, HR, Labor, Accounting, Finance, Information Systems, etc.) Thursday, July 2 & Friday, July 3, 2026 ●1st Sales & Marketing DXPO Sapporo '26 Composed of six specialized exhibitions by product genre, it will feature cutting-edge IT products that support sales increase and sales promotion for sales, marketing, and promotion departments, ranging from CRM and SFA to sales consulting, SNS marketing, and generative AI. ▶Target Visitors: Management facing DX promotion challenges, Sales, Marketing, Customer Acquisition/Sales Promotion/PR Staff, Call Center Departments, etc. ●1st IT & Information Systems DXPO Sapporo '26 Composed of four specialized exhibitions: "System & Application Development Expo," "IT Infrastructure & Security Expo," "IT Human Resource Development & Recruitment Support Expo," and "Internal Business Digitalization Expo." It will showcase cutting-edge products and services that support system development, operation, maintenance, security measures, and IT human resource development. ▶Target Visitors: Information Systems, System Development/Operation/Maintenance Departments, General Affairs, HR, etc. ●1st EC & Mail Order DXPO Sapporo '26 Composed of two specialized exhibitions: "EC Sales Promotion & Startup Support Expo" and "Logistics & Cross-Border EC Support Expo." It will feature cutting-edge products and services active in the EC and mail-order industry, from EC site construction, operation, and sales growth to EC logistics, fulfillment services, and cross-border EC support. ▶Target Visitors: EC and mail-order businesses, Marketing and Sales Promotion Staff, Logistics Personnel, Warehousing, Overseas Sales and Marketing Staff, etc. *Advance registration is required for this exhibition. An admission fee of 5,000 yen will be charged for on-site registration. *As this is a business negotiation exhibition, general users, students, and individuals under 18 years of age (including infants) are not permitted to enter. Exhibition Overview Concurrent Event: Specialized Seminars *Free to attend (advance application required) At Back Office DXPO Sapporo '26, Takuya Nakamura, Director of Sapporo AI Lab and an expert in the latest trends in generative AI, will be a speaker. At Sales & Marketing / IT & Information Systems / EC & Mail Order DXPO Sapporo '26, speakers will include Dr. Kimihiko Kondo, Professor Emeritus at Otaru University of Commerce and a marketing researcher; Mr. Hirokatsu Funakoshi, Chairman of the NoCoders Japan Association, which supports DX for companies and local governments; and Mr. Hajime Nozaki, who has been selling online for 32 years since the dawn of EC, from Edelweiss Farm Co., Ltd. In addition, we will invite leading professionals from this field to hold a total of 32 sessions. This is a must-attend seminar program for business people in all industries, companies, and corporations. About Boutiques Inc., the Organizer of This Exhibition Boutiques Inc. (TSE Growth Stock Code: 9272), the organizer of this exhibition, is a rapidly growing company in exhibition and M&A brokerage businesses. It aims to be the No.1 company in industry-specific matching platforms and is launching new services one after another. DXPO Secretariat, Boutiques Inc. 1-4-28 Mita, Minato-ku, Tokyo 108-0073 Mita Kokusai Building (Reception 11F) TEL: 03-6809-4451 E-mail: info@dxpo.jp https://secure.dxpo.jp/dxpo/press/form.cgi

FAQ

What is the purpose of DXPO Sapporo '26?

The purpose is to support companies in improving operational efficiency, increasing sales, developing systems, and promoting DX.

What types of companies are targeted?

Target audiences include management, back office departments, sales and marketing departments, and information systems departments facing DX promotion challenges.

What is the significance of holding this event in Hokkaido?

It is expected to accelerate DX in Hokkaido's business environment and contribute to the revitalization of the regional economy.

Is online participation possible?

Yes, the event will be held in a hybrid format, combining physical and online exhibitions.

What fields do the exhibiting companies cover?

They cover a wide range of fields, including back office, sales and marketing, IT and information systems, and EC and mail order.

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