BRUNO Co., Ltd. (Head Office: Shinjuku-ku, Tokyo, President: Toru Shiota), which plans, develops, and sells lifestyle products, connects "fun." From the lifestyle brand "BRUNO," the "BRUNO Catalog Gift Original Mizuhiki Gift Set," perfect for gifts, will be released on BRUNO online starting April 7, 2026 (Tuesday).
URL: https://bruno-onlineshop.com/category/FE_CATALOG_MIZUHIKI/
This time, an original mizuhiki wrapping that fuses Japanese traditional beauty with a playful spirit will be added to the lineup.
With a lineup that can be chosen for various "gift scenes" such as farewell parties, the beginning of a new life in spring, wedding celebrations marking life's milestones, send-offs, birthdays, and housewarming gifts. While retaining the freedom of combination and the joy of choosing that has been there until now, we aim for a gift that will be supported by even more people as a "special item" that ties together cherished feelings.
Two Wrapping Designs to Color Special Gift Scenes
BRUNO's newly proposed original mizuhiki wrapping is a gorgeous and memorable special specification that combines BRUNO's characteristic playfulness with Japan's traditional knotting culture. Each design carries auspicious meanings corresponding to the recipient and occasion, making gifts for loved ones even more impressive.
Design ① HAPPY WEDDING (Awaji-musubi)
The "Awaji-musubi" (a type of knot) is a special knot that is difficult to untie once tied, and it signifies wishes for an everlasting relationship and strong bonds. Therefore, it has been traditionally used for life's auspicious occasions such as weddings and betrothals. This design, featuring a "Hi-gaki pattern" (cypress fence pattern) on the noshi paper wishing for good health and well-being, gorgeously celebrates an important new beginning and is perfect for wedding gifts.
Design ② CONGRATS (Kana-musubi)
The "Kana-musubi" (a type of knot) is imbued with the wish that "dreams come true" and "relationships are tied" because the knot itself forms the character "Kanou" (叶) from the characters "kuchi" (口) and "juu" (十). The Shippo (seven treasures) pattern on the noshi paper symbolizes harmony, good fortune, and the spread of balance, making it a suitable design for gifts to those embarking on new beginnings or celebrating life's milestones. It can be used for various celebratory occasions such as farewell parties, birthdays, births, new home celebrations, and housewarmings.
The Track Record and Reasons for Popularity of the Continuously Growing BRUNO Catalog Gift
The BRUNO Catalog Gift is a popular gift that receives positive feedback every year for its "joy of choosing" and sophisticated lifestyle proposals. Since its launch in 2023, sales have steadily increased each year, achieving 152% compared to the previous year in the fiscal year ending June 2025. For the fiscal year ending June 2026, further growth is expected with a 122% increase compared to the previous year (based on company plans).
Diverse Lineup and Free Combinations
Over approximately 80 carefully selected items across multiple genres such as kitchenware, interior goods, and travel can be freely chosen by the recipient within their points. The excitement of discovering a personal treat or a new favorite also earns high support from our customers.
A Gift Experience That is Gentle to Both Giver and Receiver
Since applications and deliveries can be easily made through the website, it smartly resolves gift concerns such as "I don't know their preference," "I want to send it directly to a distant location," or "It's difficult to carry." It is expected to be utilized by even more people in the future as a new form of gift that conveys thoughtfulness to the recipient.
※ Contents and number of exchangeable items are subject to change without notice.
Popular Home Appliance Lineup for Gifts! Reasons for Support from Recipients
BRUNO Catalog Gifts are particularly popular for home appliances, with a focus on the new life season and enriching "home time." Convenient items that reflect health consciousness and time-saving needs while also prioritizing design are often chosen by gift recipients.
Supporting First Baby Food Preparation and Time-Saving Cooking: "Multi Stick Blender 2"
Series cumulative sales of 1.15 million units* (as of the end of October 2025). With 5 functions: blending, mixing, chopping, whisking, and crushing, it greatly simplifies daily cooking and preparing first baby foods. It also enables time-saving cooking through preparation and heating in a dedicated microwave-safe cup. Driven by the trend of "easy housework" and a DIY mindset, it is highly favored as a gift.
【Price】7,700 yen (tax included)
【URL】https://bruno-onlineshop.com/item/07761135.html
A New Staple Cooking Appliance Meeting Health-Conscious and Time-Saving Needs: "Glass Air Fryer"
An all-round appliance that handles not only frying but also baking and reheating. It uses hot air circulation with a small amount of oil to cook food crispy and juicy while reducing calories. The glass basket allows you to enjoy watching the cooking process, making it easy to achieve "delicious and healthy" results. It's a trendy kitchen item reflecting growing health consciousness.
【Price】13,200 yen (tax included)
【URL】https://bruno-onlineshop.com/item/07761168.html
Supporting Home Cooking with "Hands-Off" Cooking: "Auto Cook Pot 0.6L"
Simply add chopped ingredients, select a menu, and easily make nutritious soups and smoothies. Powerful blades and automatic heating make it easy to prepare potages, soy milk, and baby food. It's gaining popularity as a "hands-off appliance" that supports the "home cooking habit" for new lifestyles and single-person households.
【Price】9,900 yen (tax included)
【URL】https://bruno-onlineshop.com/item/07761170.html
"At-Home Cafe" Also Possible, For Family Gatherings: "Steam & Bake Toaster"
A multi-functional appliance that handles not only toast but also reheating, authentic baking, pizza, and cakes. Its large capacity allows up to four slices of bread to be baked at once, perfect for sharing "freshly baked" items with family and friends. It upgrades the morning dining table and is an ideal appliance for starting a new life.
【Price】16,500 yen (tax included)
【URL】https://bruno-onlineshop.com/item/07760719.html
Enjoy Freshly Ground Coffee Easily: "Compact Coffee Maker with Grinder"
With beans and water set, you can enjoy freshly ground, aromatic coffee at home with just one switch. Features include brewing for 2-5 cups and a paperless design, emphasizing ease of use and sustainability. Its compact and retro design makes it a popular gift for those starting a new life or who cherish their home time.
【Price】11,000 yen (tax included)
【URL】https://bruno-onlineshop.com/item/07761164.html
Choose According to Purpose and Budget! 4 Courses
The BRUNO Catalog Gift lineup comes in four variations, from Pastel Lavender to Magenta Pink. You can use them for a wide range of occasions, from casual light gifts to premium presents, according to the gifting scene and budget. Gift selection, which colors the "feelings" for loved ones, becomes freer and more enjoyable for new beginnings and special anniversaries.
① Perfectly Suited for a Casual Treat: "Pastel Lavender"
A light gift course with items that are easy to give. Makes everyday life a little more special.
【Product Name】Pastel Lavender [5,000 Point Course] Mizuhiki Wrapping
【Price】¥6,820 (tax included) (Catalog base 5,000 yen + System usage fee 800 yen + Original Mizuhiki Wrapping 400 yen + tax)
【Point Count】5,000 points [Estimated items: 80+]
② The Versatile Gift: "Light Blue"
Offers a balance of price and richness. Recommended for a wide range of scenes, from formal to casual.
【Product Name】Light Blue [10,000 Point Course] Mizuhiki Wrapping
【Price】¥12,320 (tax included) (Catalog base 10,000 yen + System usage fee 800 yen + Original Mizuhiki Wrapping 400 yen + tax)
【Point Count】10,000 points [Estimated items: 100+]
③ A Rich Lineup: "Lemon Yellow"
Features popular standard home appliances and practical items. Perfect for special celebrations and well-received by a wide range of people.
【Product Name】Lemon Yellow [15,000 Point Course] Mizuhiki Wrapping
【Price】¥17,820 (tax included) (Catalog base 15,000 yen + System usage fee 800 yen + Original Mizuhiki Wrapping 400 yen + tax)
【Point Count】15,000 points [Estimated items: 150+]
④ For Special Gifts: "Magenta Pink"
A premium course where all popular hot plate models can be chosen.
Ideal for group gifts or presents for someone very special.
【Product Name】Magenta Pink [20,000 Point Course] Mizuhiki Wrapping
【Price】¥23,320 (tax included) (Catalog base 20,000 yen + System usage fee 800 yen + Original Mizuhiki Wrapping 400 yen + tax)
【Point Count】20,000 points [Estimated items: 150+]
About BRUNO
Connecting "Fun."
BRUNO, a lifestyle brand born from a gathering of adults who enjoy fun.
We offer a range of lifestyle items, including kitchenware and interior goods.
We have a wide variety of items that can be chosen for personal use or as gifts.
We aim to make your day a little more enjoyable by being there for you in various everyday situations.
【BRUNO Online Shop】 https://bruno-onlineshop.com/BRUNO/
【BRUNO Instagram】@bruno_enjoy(https://www.instagram.com/bruno_enjoy/)
【BRUNO X】@bruno_enjoy(https://x.com/bruno_enjoy)
【BRUNO TikTok】@bruno_enjoy_official(https://www.tiktok.com/@bruno_enjoy_official)
List of Press Releases from BRUNO Inc.
https://prtimes.jp/main/html/searchrlp/company_id/90148
<Contact Regarding This Release>
BRUNO Inc. Public Relations Group ideapress@bruno-inc.com
FACT BOX
- Source: PR TIMES
- Category: News