Announcement of the Passing of Bruce Clay, Founder and CEO of Bruce Clay, Inc.

Bruce Clay, Inc. Japan (Headquarters: Shibuya-ku, Tokyo, hereinafter "Our Company") respectfully announces the passing of Bruce Clay, Founder and CEO of our parent company, Bruce Clay, Inc.

We express our deepest gratitude for his kindness during his lifetime and offer our profound condolences.

The Achievements of the Late Bruce Clay and His Journey as the "Father of SEO"

Bruce founded Bruce Clay, Inc. in 1996 and dedicated himself to the development of the SEO industry for approximately 30 years. As a pioneer in the SEO industry, he contributed significantly to the industry's growth by providing insights to companies and marketers worldwide through a wide range of activities including consulting, education, lectures, writing, and tool development. Due to his achievements, he is widely known as the "Father of SEO."

As the Japanese subsidiary of Bruce Clay, Inc., our company has inherited its philosophy and knowledge and has been working to develop SEO and digital marketing in Japan.

We will continue to inherit the philosophy and aspirations built by Bruce and strive to further contribute to the development of the digital marketing industry by providing value to our customers.

We sincerely pray for his soul.

From our US headquarters, Bruce Clay, Inc.: In Memory of Founder Bruce Clay

Bruce Clay, Inc. (US Headquarters) has released a tribute video in memory of its founder, Bruce Clay.

The video features Bruce himself speaking about his journey and his deep passion for SEO.

Video URL: 【In Memory of the Father of SEO】

【Message in the video (Japanese excerpt translation)】

"This industry has continued to grow on its own. It has been a truly wonderful journey. For me, there has never been a moment that wasn't enjoyable."

Hello, I'm Bruce Clay.

I got involved in SEO in 1996. That was quite early for the time.

At that time, some people thought SEO was innovative, but many were still waiting to see. Nobody knew if it would really work or how it would develop.

The first thing to consider is what users are searching for, and how to get them to visit your site from that search. Furthermore, when they visit your site, is the hierarchical structure easy to understand, and can they smoothly reach the information they are looking for? These are things that should be considered before building a site.

I started this company from my dining room table.

The company has expanded its business to five continents and grown into a company with hundreds of employees worldwide. I have conveyed the value of SEO for many years through sponsoring conferences and writing three books.

What is important to me is that many people understand how SEO works. SEO is by no means boring. It is very enjoyable.

We are in the business of solving puzzles.

At least for me, it is the best job there is.

SEO continues to evolve. Changes will continue to occur.

I do not think SEO is "over."

"As long as search exists, SEO will continue to exist."

About Bruce Clay, Inc. Japan

Company Name: Bruce Clay, Inc. Japan

URL: https://bruceclay.jpn.com/

Business Activities: Consulting for all aspects of digital marketing, SEO, advertising operations, website production and development, etc.