BRIDE Launches "STREAMS CRUZ NUGRAIN" Seat
BRIDE Co., Ltd. announces the launch of "STREAMS CRUZ NUGRAIN," a new medical comfort model seat that adopts Achilles Corporation's high-tactile material "NUGRAIN" for its upholstery. Orders will begin on April 27, 2026, at BRIDE dealers nationwide. This product features a texture similar to nubuck leather and is easy to maintain.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 02:55
- 🔍 Collected: April 27, 2026 at 18:31
- 🤖 AI Analyzed: April 27, 2026 at 19:13 (41 min after Collected)
STREAMS CRUZ NUGRAIN (I32NR1) + optional stepped armrest - right (P63NR1) + optional stepped armrest - left (P64NR1)
BRIDE Co., Ltd. (Tokai City, Aichi Prefecture, Representative Director and President: Mineo Takase) will begin accepting orders for "STREAMS CRUZ NUGRAIN" on April 27, 2026. This new product is a medical comfort model based on ergonomics, "STREAMS CRUZ," which adopts "NUGRAIN," a high-tactile skin material developed by Achilles Corporation, as its seat upholstery. This product can be ordered at BRIDE dealers nationwide.
### Features of this product
- A texture very close to genuine leather products, reproducing the feel of nubuck.
- Made of synthetic leather, it is stain-resistant and easy to maintain.
- Creates a sophisticated elegance with chic colors and a calm, elegant design.
*NUGRAIN is a registered trademark of Achilles Corporation.
### Specifications of this product
- Product name: STREAMS CRUZ NUGRAIN
- Price / Part number / JAN code: Refer to separate table
- Color: Charcoal Gray
- Model with seat heater available (12V only)
- Flame retardant fabric
- Made in Japan
- Conforms to safety standards
- Weight: Approximately 15kg (reference value)
*Separate vehicle-specific seat rails, etc., are required for installation. Compatible seat rails: AD, MO, MB, MK, MZ, LB, LY, LZ, YZ (type settings vary depending on the vehicle model. Please refer to the vehicle-specific compatibility information for details).
STREAMS CRUZ NUGRAIN (I32NR1) - armrests sold separately
STREAMS CRUZ NUGRAIN (I32NR1) - back view
### Part number and price list
| Product Name | Specification | Color | Price (incl. tax) | Part Number | JAN Code |
|---|---|---|---|---|---|
| STREAMS CRUZ NUGRAIN | Without seat heater | Charcoal Gray | 198,000 yen | I32NR1 | 4560459243350 |
| STREAMS CRUZ NUGRAIN | With seat heater | Charcoal Gray | 217,800 yen | I35NR1 | 4560459243367 |
*Armrests are sold separately.
### BRIDE
About BRIDE...
Established: 1981, Capital: 30 million yen, Employees: 20, Sales: Approximately 1.5 billion yen. For 45 years, without being swayed by trends or fads, BRIDE has thoroughly pursued the foundation of automotive racing seats, supplying 12,000 units annually, making it the top sports seat manufacturer in Japan and among the top five globally. It is expanding into a wide range of fields beyond racing, including passenger cars, trucks, marine vessels, and public facilities.
BRIDE Co., Ltd. (Tokai City, Aichi Prefecture, Representative Director and President: Mineo Takase) will begin accepting orders for "STREAMS CRUZ NUGRAIN" on April 27, 2026. This new product is a medical comfort model based on ergonomics, "STREAMS CRUZ," which adopts "NUGRAIN," a high-tactile skin material developed by Achilles Corporation, as its seat upholstery. This product can be ordered at BRIDE dealers nationwide.
### Features of this product
- A texture very close to genuine leather products, reproducing the feel of nubuck.
- Made of synthetic leather, it is stain-resistant and easy to maintain.
- Creates a sophisticated elegance with chic colors and a calm, elegant design.
*NUGRAIN is a registered trademark of Achilles Corporation.
### Specifications of this product
- Product name: STREAMS CRUZ NUGRAIN
- Price / Part number / JAN code: Refer to separate table
- Color: Charcoal Gray
- Model with seat heater available (12V only)
- Flame retardant fabric
- Made in Japan
- Conforms to safety standards
- Weight: Approximately 15kg (reference value)
*Separate vehicle-specific seat rails, etc., are required for installation. Compatible seat rails: AD, MO, MB, MK, MZ, LB, LY, LZ, YZ (type settings vary depending on the vehicle model. Please refer to the vehicle-specific compatibility information for details).
STREAMS CRUZ NUGRAIN (I32NR1) - armrests sold separately
STREAMS CRUZ NUGRAIN (I32NR1) - back view
### Part number and price list
| Product Name | Specification | Color | Price (incl. tax) | Part Number | JAN Code |
|---|---|---|---|---|---|
| STREAMS CRUZ NUGRAIN | Without seat heater | Charcoal Gray | 198,000 yen | I32NR1 | 4560459243350 |
| STREAMS CRUZ NUGRAIN | With seat heater | Charcoal Gray | 217,800 yen | I35NR1 | 4560459243367 |
*Armrests are sold separately.
### BRIDE
About BRIDE...
Established: 1981, Capital: 30 million yen, Employees: 20, Sales: Approximately 1.5 billion yen. For 45 years, without being swayed by trends or fads, BRIDE has thoroughly pursued the foundation of automotive racing seats, supplying 12,000 units annually, making it the top sports seat manufacturer in Japan and among the top five globally. It is expanding into a wide range of fields beyond racing, including passenger cars, trucks, marine vessels, and public facilities.