New TV Commercial Featuring Former K-1 World Champion Masato Airs from April 10. Proposing the Best Time to Sell Based on a Global Sales Network and a Database Built on 160 Billion Yen in Annual Transactions.
JUNIOR Inc.'s luxury watch purchasing service 'OURO' will launch a new TV commercial featuring former K-1 World Champion Masato in the Tokyo, Nagoya, and Osaka regions starting April 10, 2026.
📋 Article Processing Timeline
- 📰 Published: April 11, 2026 at 03:30
- 🔍 Collected: April 11, 2026 at 00:20
- 🤖 AI Analyzed: April 20, 2026 at 05:56 (221h 35m after Collected)
'OURO', a specialized luxury watch purchasing service operated by JUNIOR Inc. (Headquarters: Shibuya-ku, Tokyo, President and CEO: Yuichiro Kanai), will start broadcasting a new TV commercial featuring former K-1 World Champion Masato in the Tokyo, Nagoya, and Osaka areas (TV Asahi, Fuji TV, Kansai TV, Asahi Broadcasting TV, Nagoya TV) from Friday, April 10, 2026. OURO's strength lies in its 'global standard appraisal system' that utilizes a worldwide sales network and vast proprietary transaction data. In this promotion, the stoic way of life of Masato, who continues to pursue the essence, is superimposed on uncompromising appraisal quality to widely present the brand's sincere attitude.
▽ OURO Masato Unwavering Challenge Edition 15 seconds
URL: https://youtu.be/iNPsdNu3HQE
▽ OURO Masato Unwavering Challenge Edition 30 seconds
URL: https://youtu.be/q6s2lNqBHW8
■ Highlights of the New TV Commercial
Beautiful imagery based on 'black' with a cinematic, heavy feel. The powerful words spoken on screen, such as 'No compromise,' 'Break common sense,' and 'Keep challenging,' are exactly the way of life of Masato, who stoically reached the pinnacle as a martial artist. Masato's sharp gaze, which discerns the genuine article, expresses OURO's brand determination to accurately assess the value of customers' precious watches and never compromise. Going beyond the boundaries of a mere advertising video, it is a convincing finish that gives viewers a sense of trust in a 'transaction with no regrets'.
▽ OURO Masato Unwavering Challenge Edition 15 seconds
URL: https://youtu.be/iNPsdNu3HQE
▽ OURO Masato Unwavering Challenge Edition 30 seconds
URL: https://youtu.be/q6s2lNqBHW8
■ Highlights of the New TV Commercial
Beautiful imagery based on 'black' with a cinematic, heavy feel. The powerful words spoken on screen, such as 'No compromise,' 'Break common sense,' and 'Keep challenging,' are exactly the way of life of Masato, who stoically reached the pinnacle as a martial artist. Masato's sharp gaze, which discerns the genuine article, expresses OURO's brand determination to accurately assess the value of customers' precious watches and never compromise. Going beyond the boundaries of a mere advertising video, it is a convincing finish that gives viewers a sense of trust in a 'transaction with no regrets'.