[Over 50 Overseas Stores] Accelerating Expansion and Store Openings Tailored to Local Needs with Entertainment and Used-in-Japan, Aiming for 200 Stores by 2033

BOOKOFF U.S.A. INC. (President and CEO: Kazuya Hirata), an overseas group company of BOOKOFF GROUP HOLDINGS LIMITED (Headquarters: Sagamihara City, Kanagawa Prefecture; President and CEO: Yasutaka Horiuchi; hereinafter referred to as BOOKOFF), will open the Woodland Hills store in Los Angeles, California, USA, at 10:00 AM on Thursday, April 9, 2026 (local time). This will be the 21st "BOOKOFF" reuse format store conducting local buying and selling operations. With this opening, the number of overseas stores will surpass 50. Over the past 10 years since the launch of the "Jalan Jalan Japan" reuse business, which sells products exported from Japan in countries like Malaysia, the number of overseas stores has grown more than fourfold. The expansion of store openings has been bolstered by the accelerating global popularity of anime, driven by the rise of video streaming services during the COVID-19 pandemic. Based on its medium-term management policy, the overseas business aims to establish a 200-store network by 2033, consisting of 100 BOOKOFF stores and 100 Jalan Jalan Japan stores, and will continue to proactively open new locations.

■ BOOKOFF USA conducting local reuse operations. Strengthening entertainment value through events and IP collaborations.

The BOOKOFF Group opened its first "BOOKOFF" store in New York in 2000. While initially aimed at delivering Japanese books to Japanese residents in the US at affordable prices, it has now transformed into a business model targeting local customers, evolving into a reuse business centered on local buying and selling. Books and media products appeal to customers because they offer access to diverse content at affordable prices and the chance to encounter "unexpected books" while browsing in-store, creating a motive to visit simply to enjoy serendipitous discoveries. The majority of these books and media products are acquired from local customers, forming a community-rooted circular sales floor. Meanwhile, against the backdrop of the growing popularity of Japanese anime and content, related merchandise is supplied from Japan to achieve an assortment that meets local needs. Furthermore, in recent years, the company has enhanced its entertainment value by collaborating with IPs and hosting in-store events to create reasons to visit, while also striving to expand brand awareness through information dissemination via social media.

In the fiscal year ending February 2026, new stores were opened in Texas and Michigan, which have been well-received by local customers. Moving forward, the company will aim for 100 stores nationwide so that more customers can enjoy its reuse model centered on books and media, and will proactively advance store openings beyond existing areas.

■ About the BOOKOFF USA Woodland Hills Store

The Woodland Hills store, the 21st "BOOKOFF USA" location, will open as a compact media-package type store primarily featuring books, CDs, and DVDs. Located in the suburbs of Los Angeles, California, it is situated along a major arterial road with heavy traffic. The surrounding area is densely packed with commercial facilities such as large shopping malls and supermarkets, making it a store where locals can enjoy dropping by while running daily errands. Additionally, this opening is part of a dominant strategy in the Los Angeles area, aiming to expand the trade area while coordinating with existing stores. While located close to existing store areas, the company expects to expand awareness and create visit opportunities among new customer demographics that could not be sufficiently reached previously due to geographical conditions.

[Number of Overseas Stores]

BOOKOFF: 21 stores in the United States, 3 stores in the French Republic

Jalan Jalan Japan: 19 stores in Malaysia, 7 stores in Kazakhstan

(As of April 9, 2026, including franchise stores)

■ Jalan Jalan Japan, Loved for "Used in Japan." Realizing a "Zero Waste Society" in Coordination with Domestic Reuse Hubs

Since 2016, the BOOKOFF Group has been developing "Jalan Jalan Japan," a reuse business that utilizes products purchased from customers in Japan but which lacked sales opportunities domestically, by selling them overseas. Products that have been carefully used in Japan are highly evaluated by overseas customers for their high quality, and as "Used in Japan," they are patronized by over 2 million customers annually, including at franchise stores. By filling the sales floor with products and providing the joy of selecting items until shopping baskets overflow, the stores are supported by locals as highly entertaining locations they can easily drop by in their daily lives.

Additionally, to allow consumers to part with unwanted items effortlessly in more familiar locations, the company has installed over 400 "R-LOOP" collection boxes for clothing and general merchandise across Japan. The collected unwanted items are connected to reuse at "Jalan Jalan Japan," building a system to re-circulate products overseas that could not be fully circulated within Japan.

Moving forward, by expanding the installation locations of "R-LOOP," the company will respond to consumers' "desire not to throw things away" while strengthening product supply to "Jalan Jalan Japan." The Jalan Jalan Japan business is an initiative that enriches the lives of local customers while also leading to the realization of a "zero waste society" in Japan. Continuing similarly to the US BOOKOFF business, the company aims to expand store openings to 100 stores by 2033, realizing a "zero waste society" both domestically and internationally.

R-LOOP Official Website: https://www.rloop.jp/

■ BOOKOFF's Proposed Options for Letting Go of Items

BOOKOFF offers various options for letting go of items—from daily necessities to things cherished across generations—to circulate them to those who need them next. These include the domestic BOOKOFF business; premium service businesses such as "hugall," an in-department store purchasing specialty shop staffed by personnel with high customer service skills and specialized knowledge, the purchase consultation counter "Rehello," and "aidect," which reforms, repairs, buys, and sells jewelry; overseas businesses such as "BOOKOFF USA," which engages in local reuse, and "Jalan Jalan Japan," which sells products in Malaysia and elsewhere that did not sell in domestic stores. In addition, there are activities to spread the importance of reuse through book donations like the "Sustena Book Project," the box-type unwanted item collection system "R-LOOP," "BOOKOFF Home Delivery Purchase," which allows those without a nearby store to part with items from home, and the service "Kimochi To.," where users can support someone by donating the assessed purchase amount of their unwanted items to a program of their choice.

■ Instagram "Smile Circulation | Tips for Sustainable Living"

Reuse means connecting the "smiles" generated by not letting the value of things die out. On Instagram, we share the company's sustainable initiatives and deliver lifestyle tips to circulate smiles into the future.

https://www.instagram.com/smile.circulation8/

■ About the BOOKOFF Group

BOOKOFF started in 1990 with a 35-tsubo Chiyoda store (Kanagawa Prefecture). Under the management philosophy of "contributing to society through business activities and pursuing the material and spiritual happiness of all employees," it has developed along with more than 60 franchise companies, and currently operates approximately 840 stores domestically and internationally across the group. The annual number of domestic users is approximately 88 million, with the annual number of items bought and sold exceeding 680 million. As of 2026, in addition to the premium service business opening stores in department stores and high-end residential areas, the company is actively engaged in overseas businesses in the United States, Malaysia, and other countries. Moving forward, as a leading reuse company, we will continue to dedicate ourselves to sustainable business operations.

Corporate Website: https://www.bookoffgroup.co.jp

Service Website: https://www.bookoff.co.jp

Official Online Store: https://shopping.bookoff.co.jp

The Circular Economy Envisioned by BOOKOFF:

https://www.bookoffgroup.co.jp/sustainability/top/creating-shared-value/

Inspired by the infinity symbol "∞" representing circulation, we will issue a sustainability press release on the 8th of every month.

Inquiries regarding media coverage for this matter

https://www.bookoffgroup.co.jp/contact_us/top/contact-us-02/