Bookoff Official App Reaches 10 Million Members! Commemorative Campaign Featuring 20% Off All Books & Limited 'Heisei Retro' Stickers to be Held During Golden Week
Bookoff Corporation announced that its official app exceeded 10 million members in January 2026. To celebrate this milestone and show gratitude to customers, a major campaign will be held nationwide from May 2nd to 5th, featuring a 20% discount on all books and distribution of exclusive stickers.
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- 📰 Published: April 24, 2026 at 20:00
- 🔍 Collected: April 24, 2026 at 11:31
- 🤖 AI Analyzed: April 25, 2026 at 03:03 (15h 32m after Collected)
Bookoff Corporation (Headquarters: Sagamihara City, Kanagawa Prefecture; President: Yasutaka Horiuchi), a subsidiary of Bookoff Group Holdings Co., Ltd., will host the 'Official App 10 Million Members Celebration Campaign' at nationwide stores from Saturday, May 2nd to Tuesday, May 5th, 2026, marking the achievement of 10 million members on its official app in January 2026.
*Some stores may be excluded.
■ About the 'Official App 10 Million Members Celebration Campaign'
The Bookoff official app was launched in June 2018 to provide customers with a more convenient and cost-effective way to use physical stores and the online store. We have finally reached the major milestone of 10 million members. We would like to express our deepest gratitude to all our customers who have supported Bookoff and used our app.
To celebrate this 10 million member milestone and deliver our maximum gratitude, we will roll out five special projects sequentially across different periods.
As the main event during the Golden Week (May 2nd to May 5th, 2026), we will implement an 'App Member Exclusive 20% Off All Books Sale' and give away 'Limited Edition Stickers' to customers who purchase or sell items at nationwide stores.
Furthermore, leading up to the main period, we are preparing various fun events for each period, including the '#BookoffSenryuCampaign' on X (formerly Twitter), a 'Stamp Card Initiative' in the app with wonderful prizes, and the distribution of 'Thanks Coupons' valid from mid-May onwards.
Please take this opportunity to visit your local BOOKOFF.
Campaign Special Site: https://www.bookoff.co.jp/cp/app10million/
■ Campaign Overview
Campaign Name: Official App 10 Million Members Celebration Campaign
Target Stores: All stores *Some stores excluded
▽ Campaign Details
1. Bookoff Official App Member Exclusive Sale
During the campaign period, Bookoff official app members can purchase all books at 20% off in-store. Additionally, a 10% off coupon will be distributed on the Bookoff official online store.
Period: May 2 (Sat) – May 5 (Tue)
Target Products: All books *Excludes new books
*Only valid for Bookoff official app members (including temporary members).
For details on the 10% off coupon for the online store, please check the page below:
https://shopping.bookoff.co.jp/campaign/20260502-10million-members
2. Stickers for Buyers and Sellers
During the campaign period, customers who purchase or sell items in-store will receive a limited edition sticker. For online store purchases, the sticker will be included with the shipped item.
The stickers feature designs reminiscent of Bookoff's history, using motifs such as shop signs and the yellow membership card. They are designed with a nostalgic 'Heisei Retro' feel.
Period: May 2 (Sat) – May 5 (Tue)
Target Products: All items
Prize: Limited Edition Sticker (4 types varying by store)
*Applies to both home delivery and store pickup.
*Home-pickup and home-visit appraisals are excluded from this sticker giveaway.
*For the online store, stickers apply only to used item purchases.
*Stickers are available while supplies last; designs cannot be chosen.
3. 10 Million Members Thanks Coupon
Customers who become registered app members by May 5th (Tue) will receive a 150 yen discount coupon.
Target Products: All items *Excludes new products
Coupon Validity: May 11 (Mon) – May 28 (Thu)
4. Special Stamp Card to Win Prizes
Collect stamps in the app to apply for a chance to win wonderful prizes.
Period: May 2 (Sat) – May 31 (Sun)
Target Products: All items
Details will be announced in the app or on the special site soon.
5. X (formerly Twitter) Advance Initiative! #BookoffSenryuCampaign
(Details ongoing...)
*Some stores may be excluded.
■ About the 'Official App 10 Million Members Celebration Campaign'
The Bookoff official app was launched in June 2018 to provide customers with a more convenient and cost-effective way to use physical stores and the online store. We have finally reached the major milestone of 10 million members. We would like to express our deepest gratitude to all our customers who have supported Bookoff and used our app.
To celebrate this 10 million member milestone and deliver our maximum gratitude, we will roll out five special projects sequentially across different periods.
As the main event during the Golden Week (May 2nd to May 5th, 2026), we will implement an 'App Member Exclusive 20% Off All Books Sale' and give away 'Limited Edition Stickers' to customers who purchase or sell items at nationwide stores.
Furthermore, leading up to the main period, we are preparing various fun events for each period, including the '#BookoffSenryuCampaign' on X (formerly Twitter), a 'Stamp Card Initiative' in the app with wonderful prizes, and the distribution of 'Thanks Coupons' valid from mid-May onwards.
Please take this opportunity to visit your local BOOKOFF.
Campaign Special Site: https://www.bookoff.co.jp/cp/app10million/
■ Campaign Overview
Campaign Name: Official App 10 Million Members Celebration Campaign
Target Stores: All stores *Some stores excluded
▽ Campaign Details
1. Bookoff Official App Member Exclusive Sale
During the campaign period, Bookoff official app members can purchase all books at 20% off in-store. Additionally, a 10% off coupon will be distributed on the Bookoff official online store.
Period: May 2 (Sat) – May 5 (Tue)
Target Products: All books *Excludes new books
*Only valid for Bookoff official app members (including temporary members).
For details on the 10% off coupon for the online store, please check the page below:
https://shopping.bookoff.co.jp/campaign/20260502-10million-members
2. Stickers for Buyers and Sellers
During the campaign period, customers who purchase or sell items in-store will receive a limited edition sticker. For online store purchases, the sticker will be included with the shipped item.
The stickers feature designs reminiscent of Bookoff's history, using motifs such as shop signs and the yellow membership card. They are designed with a nostalgic 'Heisei Retro' feel.
Period: May 2 (Sat) – May 5 (Tue)
Target Products: All items
Prize: Limited Edition Sticker (4 types varying by store)
*Applies to both home delivery and store pickup.
*Home-pickup and home-visit appraisals are excluded from this sticker giveaway.
*For the online store, stickers apply only to used item purchases.
*Stickers are available while supplies last; designs cannot be chosen.
3. 10 Million Members Thanks Coupon
Customers who become registered app members by May 5th (Tue) will receive a 150 yen discount coupon.
Target Products: All items *Excludes new products
Coupon Validity: May 11 (Mon) – May 28 (Thu)
4. Special Stamp Card to Win Prizes
Collect stamps in the app to apply for a chance to win wonderful prizes.
Period: May 2 (Sat) – May 31 (Sun)
Target Products: All items
Details will be announced in the app or on the special site soon.
5. X (formerly Twitter) Advance Initiative! #BookoffSenryuCampaign
(Details ongoing...)