Can 'Seiro (Bamboo Steamer) Cooking' Save Couples Facing High Prices and Dual-Income Stress? A Unisex Recipe Book Offers a Logical Solution to Balancing Housework!

Booko Publishing (Mingako Co., Ltd. / Headquarters: Shibuya-ku, Tokyo; Representative: Keiko Hasegawa) will release "Continued: Dinner with One Seiro" (authored by Tomomi Honzawa) on March 13, 2026. https://amzn.asia/d/07WlICZQ

A collection of Seiro recipes by a professional cooking instructor

60% of women feel they carry a heavier burden of housework A dual-income couple living in Tokyo who started their new life this year

Against the backdrop of rising prices and the increase in dual-income households, there is a growing movement to review the division of housework, including cooking. According to a survey conducted by Oisix ra daichi Inc. and Money Forward Home, Inc. (*), approximately 60% of women feel that they bear a heavier burden of housework, revealing that an imbalance in domestic responsibilities still persists. Furthermore, about 40% of respondents cited "meal preparation and cooking" as a chore they would like to share with their partner, highlighting the burden of daily meal planning, frequency of cooking, and nutritional considerations. Given this situation, there is growing interest in cooking methods that are efficient and sustainable. "Seiro (bamboo steamer) cooking" is gaining attention as a method with simple, highly reproducible steps that make it easier to distribute the burden of housework. *Source: Oisix ra daichi / Money Forward Home "Survey on Awareness of Housework Division" https://prtimes.jp/main/html/rd/p/000001122.000008895.html

Cook logically: Clear steps ensure even male beginners won't fail The need for household efficiency is rising due to inflation and the increase in dual-income households. Seiro cooking is not only healthy and popular, but it is also a highly reproducible cooking method.