[Endorsed by 100 Moms & Experts] '2WAY Play Kitchen' That Transforms into a School Bag Rack and 'Slim Wagon Rack' Win Double Awards at 'Manababy Awards 2026'

Bon Furniture Co., Ltd. (Headquarters: Kainan City, Wakayama Prefecture; President: Ryuta Muto), an e-commerce seller of interior furniture and goods, announced that its kids' product 'FRETTEL 2WAY Play Kitchen' and its space-saving 'Toffy PUTUPUTU Wagon Rack' have both won awards at the 'Manababy Awards 2026' hosted by 'Manababy,' a web media for pregnant women and new mothers operated by Chunichi Ad Planning Co., Ltd.

What is the Manababy Awards?

This is an award project that selects and evaluates products and services that improve the quality of life for mothers before and after childbirth. It uses a 5-level evaluation by 100 expectant and new mothers, along with evaluations by experts (midwives, registered dietitians, childcare workers, etc.). The judging criteria consist of five items: 'Safety,' 'Quality,' 'Usability,' 'Ease of Adoption (Convenience/Comfort),' and 'Cost Performance.' Its high reliability is based on evaluations from both actual users and experts.

Introduction of Award-Winning Products and Evaluated Points

[Play & Entertainment Category Award]

FRETTEL 2WAY Play Kitchen (Product Number: ETC001657)

■ Product Features

This is a hugely popular product, with the 'Play Kitchen' series including this item surpassing a cumulative total of 54,000 units sold!

It is a play kitchen set that includes 8 accessories like pots and frying pans, ready to play with right out of the box. Its greatest feature is that after children grow out of pretend play, the central part can be reconfigured to transform into a 'cabinet,' allowing it to be used long-term as storage like a bookshelf or a school backpack rack. This design is the company's original, registered design. Also, because it is touched by children, it has passed the Food Sanitation Law inspection and uses low-formaldehyde specifications for safety.

■ Evaluated Points

In addition to its fun, playable functionality, its high cost performance, allowing long-term use as a bookshelf or storage as the child grows, garnered support from mothers. The cute design with muted colors (White x Gray, White x Natural, Pink) that blends well into living rooms was also well-received.

■ Sales Outlets

Available at the official online store 'Interior no Gekikagu,' as well as on Rakuten Market, Amazon, and Yahoo! Shopping.

[Living with Baby Category Award]

Toffy PUTUPUTU Wagon Rack (Product Numbers: KRA945070 / KRA945068)

■ Product Features

The 'Slim Wagon Rack' series, including this product, has celebrated its 20th anniversary since launch!

This is a caster-equipped slim wagon rack that fits neatly into dead spaces like the side of a refrigerator.

Its feature is that you can choose a size from '10cm to 20cm wide in 2cm increments' to fit the gaps in your home, and it uses open storage accessible from both sides. The soft two-tone colors (Greige, Gray) characteristic of the PUTUPUTU brand add color to the space while transforming gaps into practical storage.

■ Evaluated Points

Its 'space-saving ability' to turn small dead spaces into large-capacity storage was highly evaluated. Its versatility and ease of adoption, usable not only in the kitchen but also in washrooms, laundry rooms, and sanitary areas, contribute to improving mothers' housework efficiency.

■ Sales Outlets

Available at the official online store 'Interior no Gekikagu,' as well as on Rakuten Market, Amazon, and Yahoo! Shopping.

Comments and Future Outlook After Receiving the Award

Bon Furniture Co., Ltd. has sincerely listened to the needs and voices of its customers and children to develop its products. We are very pleased that these products were seen and received real evaluations, leading to this double award. Encouraged by this award, we will continue to develop and plan products that are close to the hearts of families raising children and daily life, combining usability with interior design aesthetics.

Brand Introduction

FRETTEL

FRETTEL offers kids' items that make the whole family happy under the concept of 'See, Touch, Enjoy.'

Toffy PUTUPUTU Collection

The 'Toffy PUTUPUTU Collection' features soft two-tone colors, creating rooms with a natural and gentle feel.

About Bon Furniture Co., Ltd.

Since its founding in 1983, Bon Furniture Co., Ltd., based in Wakayama Prefecture, has been operating under the slogan 'Creating a Company of Impressions,' selling lifestyle goods centered on furniture and interior goods via the internet. Its strength lies in planning and selling original furniture that balances design and functionality. It has received numerous awards on major e-commerce platforms, earning high praise within the industry.