Bondish, a Catering Service Provider, Acquires CRAZY KITCHEN as a Subsidiary
Bondish Co., Ltd., which operates catering services, announced the acquisition of CRAZY KITCHEN, a corporate event catering business, as a subsidiary, effective April 1, 2026. This move aims to optimize management resources within the group and drive business growth by strengthening Bondish's catering operations to provide "deliciousness" and "brand experience" with high reproducibility.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 19:00
- 🔍 Collected: April 1, 2026 at 13:39 (18h 39m after Published)
- 🤖 AI Analyzed: April 22, 2026 at 01:15 (491h 35m after Collected)
CRAZY KITCHEN
Bondish Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Shuichiro Kamigata; hereinafter "Bondish"), which plans and operates employee cafeterias and catering services with the mission of "connecting bonds with delicious dishes," announced today that it will acquire CRAZY KITCHEN (hereinafter "CK"), which operates corporate event catering services, as a subsidiary, effective April 1, 2026. Both Bondish and CK are subsidiaries of Oisix ra daichi Inc., and this acquisition aims to optimize management resources within the group and achieve business growth. Bondish will strengthen its catering business as a growth area and establish a system capable of providing "deliciousness" and "brand experience" with high reproducibility.
## Background of the Acquisition
**Expansion of demand for brand events: Catering becomes a means to deliver a "worldview"**
As corporate events diversify, there has been a recent increase in demand for invitation-only events for executives, important clients, and VIPs, as well as presentations and receptions that convey a brand's worldview as an experience. In fact, related inquiries at Bondish have significantly grown by 266%*(1) year-on-year, indicating a rising market need. In such events, meals are not merely provisions but are treated as the "core of the brand experience," integrated with space production, flow, and service.
Meanwhile, the standards required for VIP event catering are increasing year by year, including:
- Reproducibility that expresses the brand's worldview
- Instantaneous splendor and photogenicity
- Meticulous handling of diverse constraints, including allergies
- Experiences designed according to the purpose (flow, production)
- Highly difficult operations capable of enduring short durations and multiple rotations
Thus, high levels of quality, production, and operation are all demanded.
In response to these market changes, Bondish believes that offering catering not just as "one-off meal provision" but as highly reproducible experience design tailored to the purpose will be its future competitive strength.
*(1)Inquiries for January-March 2025 vs. January-March 2026 / Year-on-year
## Future Aimed for by CRAZY KITCHEN × BONDISH
Bondish Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Shuichiro Kamigata; hereinafter "Bondish"), which plans and operates employee cafeterias and catering services with the mission of "connecting bonds with delicious dishes," announced today that it will acquire CRAZY KITCHEN (hereinafter "CK"), which operates corporate event catering services, as a subsidiary, effective April 1, 2026. Both Bondish and CK are subsidiaries of Oisix ra daichi Inc., and this acquisition aims to optimize management resources within the group and achieve business growth. Bondish will strengthen its catering business as a growth area and establish a system capable of providing "deliciousness" and "brand experience" with high reproducibility.
## Background of the Acquisition
**Expansion of demand for brand events: Catering becomes a means to deliver a "worldview"**
As corporate events diversify, there has been a recent increase in demand for invitation-only events for executives, important clients, and VIPs, as well as presentations and receptions that convey a brand's worldview as an experience. In fact, related inquiries at Bondish have significantly grown by 266%*(1) year-on-year, indicating a rising market need. In such events, meals are not merely provisions but are treated as the "core of the brand experience," integrated with space production, flow, and service.
Meanwhile, the standards required for VIP event catering are increasing year by year, including:
- Reproducibility that expresses the brand's worldview
- Instantaneous splendor and photogenicity
- Meticulous handling of diverse constraints, including allergies
- Experiences designed according to the purpose (flow, production)
- Highly difficult operations capable of enduring short durations and multiple rotations
Thus, high levels of quality, production, and operation are all demanded.
In response to these market changes, Bondish believes that offering catering not just as "one-off meal provision" but as highly reproducible experience design tailored to the purpose will be its future competitive strength.
*(1)Inquiries for January-March 2025 vs. January-March 2026 / Year-on-year
## Future Aimed for by CRAZY KITCHEN × BONDISH