Turning the Power of Boat Racing into the Power of Everyone.
Boat Race Miyajima announces its new slogan: "Turning the Power of Boat Racing into the Power of Everyone."
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 17:10
- 🔍 Collected: March 28, 2026 at 21:59 (4h 49m after Published)
- 🤖 AI Analyzed: April 6, 2026 at 14:15 (208h 15m after Collected)
■ The Vision Behind the Slogan
"Turning the Power of Boat Racing into the Power of Everyone."
Boat racing was born in 1951 with the desire to "revitalize Japan's local economies through the power of boats." Our mission goes beyond simply providing entertainment. It is about channeling the revenue generated by boat racing into maintaining healthy local living, developing public spaces like parks, and improving learning environments for children. This slogan embodies our determination to "turn society in a better direction" and our commitment to supporting the future of our local communities.
■ Visual Concept
The visual features a red flag bearing the slogan, hoisted at the bow of a boat cutting powerfully through the water. This symbolizes our stance as a "flag-bearer" for regional revitalization, actively utilizing our revenue for projects that benefit the community.