Taishu Shusen Thermae to Open Faucet-Drinking Izakaya in Takasaki, Gunma on June 19
BIRCH will open 'Taishu Shusen Thermae Takasaki East Exit' on June 19, 2026, featuring self-serve faucet alcohol buffet from 398 yen/hour and 95% cost-rate food from 35 yen during early bird hours daily before 18:00.
📋 Article Processing Timeline
- 📰 Published: June 4, 2026 at 11:00
- 🔍 Collected: June 4, 2026 at 11:31 (31 min after Published)
- 🤖 AI Analyzed: June 6, 2026 at 23:03 (59h 31m after Collected)
BIRCH Inc. is opening Gunma Prefecture's first 'Taishu Shusen Thermae' pub near Takasaki Station East Exit on June 19, 2026. The retro public bathhouse-themed izakaya features a unique self-serve system where customers pour alcohol directly from 13 different faucets. The all-you-can-drink plans start at 398 yen per hour (excluding tax) with duration options of 60, 90, or 120 minutes. Designed to mimic a traditional bathhouse, the interior boasts reception counters shaped like bathhouse counters, lockers, and tiled decorations. To promote the experience, the restaurant offers its 'Early Bird' discount daily until 18:00, serving five signature foods (such as Thermae skewers and fried chicken) at 50% off. These items start at just 35 yen (excluding tax) and carry an exceptionally high average cost rate of 95%, prioritizing customer experience over profit. The brand's interactive style and viral appeal have driven high social media engagement, with influencer collaboration videos surpassing 1 million views. Inquiry contact: BIRCH Inc. (Tel: 03-6434-1005, Email: info@birch-inc.com).
FAQ
When is the grand opening of 'Taishu Shusen Thermae Takasaki Ekimae Higashiguchisen'?
The grand opening is scheduled for Friday, June 19, 2026.
What is the address and how do I access the restaurant?
It is located at 1F & 2F, 14-9 Sakaecho, Takasaki City, Gunma Prefecture, a 3-minute walk from the East Exit of Takasaki Station (JR Takasaki Line / Joetsu Shinkansen).
How does the faucet all-you-can-drink system work and what is the pricing?
It features a self-dispensing system with 13 faucets. There are three plans: 398 yen, 698 yen, or 998 yen (excl. tax) for 60, 90, or 120 minutes respectively.
What is the early bird discount and which items are included?
Daily from opening until 18:00, select popular items are 50% off (average 95% cost rate): Thermae skewers and tiny steamed buns cost 35 yen (excl. tax), and fried chicken costs 50 yen (excl. tax).
Who operates the restaurant and how can the media contact them?
It is operated by BIRCH Inc. Media inquiries can be directed to the PR representative at 03-6434-1005 or info@birch-inc.com.