Trickcal: Mochi Mochi Hoppe Daisakusen Celebrates Half-Anniversary with '5-Hour Plus' Special Video
To celebrate the half-anniversary of 'Trickcal: Mochi Mochi Hoppe Daisakusen,' bilibili has released a special 5-hour video and announced extensive cross-media IP expansions following its successful 13th place ranking in Japanese sales charts.
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- 📰 Published: April 2, 2026 at 01:00
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 21, 2026 at 09:04 (472h 17m after Collected)
Trickcal: Mochi Mochi Hoppe Daisakusen, developed by EPID Games and published by bilibili, is currently holding a special event to celebrate its half-anniversary. The game recently reached a record high of 13th in both the Japanese App Store and Google Play sales rankings, updating its personal best. As part of this promotion, bilibili has produced a commemorative PV lasting over 5 hours, which is generating significant buzz. In this article, media outlet Bahamut interviewed Michael, the representative from bilibili, about these half-anniversary initiatives.
Q1: Bahamut: Trickcal has already reached its half-anniversary since its release in Japan. You've recorded all-time highs in the sales rankings of both Apple and Google (13th on iOS and 13th on Google). How does the team feel right now?
Michael (bilibili): First of all, we would like to express our sincere gratitude for the support from players in Japan and around the world. In Trickcal, we regularly distribute many rewards, and we see comments in the community worrying about whether the game can be operated for a long time with such generosity. The wonderful results achieved during this half-anniversary are a good answer to that question. We at bilibili and EPID Games aim to operate this game for a long time, rather than implementing many monetization elements that cause players to leave quickly. We believe these results prove that our operation policy is correct and sustainable.
Q2: Bahamut: In this half-anniversary, many players have noticed that there are numerous projects aimed at increasing brand power, not just in-game events. What is the intention behind this?
Michael (bilibili): We have long considered Trickcal to be not just a game, but an IP. Therefore, for the half-anniversary, we wanted to bring this world into the real world, beyond just in-game events. For example, collaborations with the Post Office Net Shop, the GAMERS x Trickcal POP UP store, Vanguard ongoing projects, a Famitsu commemorative feature, and official comic book projects are all part of this. Through these contents, we hope to gradually expand the world of Trickcal into an 'entertainment culture' that transcends the boundaries of gaming.
Q1: Bahamut: Trickcal has already reached its half-anniversary since its release in Japan. You've recorded all-time highs in the sales rankings of both Apple and Google (13th on iOS and 13th on Google). How does the team feel right now?
Michael (bilibili): First of all, we would like to express our sincere gratitude for the support from players in Japan and around the world. In Trickcal, we regularly distribute many rewards, and we see comments in the community worrying about whether the game can be operated for a long time with such generosity. The wonderful results achieved during this half-anniversary are a good answer to that question. We at bilibili and EPID Games aim to operate this game for a long time, rather than implementing many monetization elements that cause players to leave quickly. We believe these results prove that our operation policy is correct and sustainable.
Q2: Bahamut: In this half-anniversary, many players have noticed that there are numerous projects aimed at increasing brand power, not just in-game events. What is the intention behind this?
Michael (bilibili): We have long considered Trickcal to be not just a game, but an IP. Therefore, for the half-anniversary, we wanted to bring this world into the real world, beyond just in-game events. For example, collaborations with the Post Office Net Shop, the GAMERS x Trickcal POP UP store, Vanguard ongoing projects, a Famitsu commemorative feature, and official comic book projects are all part of this. Through these contents, we hope to gradually expand the world of Trickcal into an 'entertainment culture' that transcends the boundaries of gaming.