<Event Report> bibin held the Korean beauty caravan event 'bibint ~Vol10 Anniversary~' in Shibuya-ku, Tokyo!

bibin Inc. (Headquarters: Minato-ku, Tokyo, CEO: Daisuke Naka, hereinafter "bibin"), which develops influencer marketing in Japan and South Korea, held its 10th Korean beauty event "bibint" on Friday, March 27, 2026. Starting with this memorable 10th event, it has been reborn as a hybrid event combining traditional workshop-style events and a caravan event inviting mega-influencers, positioning itself as "Japan's largest influencer caravan." As a special experience event where attendees could try "Korean cosmetics and skincare" carefully selected by the Korean information media "bibinews" operated by bibin, special experiential sessions were held to deepen interest and understanding of the products through workshops and briefings, in addition to product trials and sampling. Furthermore, in the subsequent PR posts, bibin produces the "passion" of "product experience, understanding, and attachment." By coming into contact with the appeal and thoughts through real venues that cannot be experienced with gifting alone, it creates opportunities for highly passionate content that resonates with the user generation, and for influencers to become loyal customers and "continuously" spread the goodness of the products. The next event is scheduled for around June-July 2026. We are currently recruiting exhibiting companies. For inquiries, please contact contact@bibin.jp. ## ■ Friday, March 27, 2026 "bibint ~Vol10 Anniversary~" Event Details Held on Friday, March 27, 2026, at Bellesalle Shibuya Garden (1F Sumitomo Fudosan Shibuya Garden Tower, 16-17 Nanpeidaicho, Shibuya-ku, Tokyo). On the day, the first part saw over 130 influencers attend, enjoying workshops and briefings by 8 Korean beauty brands, as well as a professional photography experience at the photo spot. The second part was a caravan event where mega-influencers were invited to hold individual workshops with all exhibiting brands. In addition, at the booth for "minipon!", a 500 yen per item Korean cosmetics gacha app operated by bibin, Korean cosmetics handled were displayed and a gacha event was held. ### (1) Discover products (Booth exhibition) 1. Each brand opened a booth. 2. Received explanations on characteristics and products of all booths from bibin staff. 3. Influencers selected booths they were interested in and received actual explanations from staff. (2) Experience and understand products (Workshops / Briefings) 1. Actually experienced products at the booth. 2.