BETA Inc. Raises Approximately \u00a51.02 Billion in Series A Funding Round

BETA Inc. (Headquarters: Minato-ku, Tokyo; CEO: Kenichi Naganuma), which operates a recruitment video production business and the job hunting media "Meicari" (https://www.youtube.com/@meicari), announced today that it has successfully raised approximately \u00a51.02 billion in a Series A funding round through a third-party allotment of shares and loans from financial institutions, as of June 30, 2026.

https://meicari.jp/

Funding Overview

Funding Round

Series A

Total Amount Raised

Approximately \u00a51.02 billion

Funding Method

Third-party allotment of shares (Equity), Loans from financial institutions (Debt)

Payment/Execution Date

June 30, 2026

*The number of shares subscribed by each underwriter is not disclosed.

Underwriters

[Equity]

Mitsui Sumitomo Marine Capital Co., Ltd. (Lead Investor)

KUSABI (Operated by Wedge Inc.)

MUFG Capital Co., Ltd.

Aichi Capital Co., Ltd.

[Debt]

Multiple financial institutions and the Japan Finance Corporation

Use of Funds

The funds raised will be used to strengthen our business foundation and expand our organizational structure, further enhancing our service provision capabilities.

Comment from CEO Kenichi Naganuma

I would like to express my sincere gratitude to all the investors and financial institutions who have supported us in this funding round. Under our mission to "Create new industries with international competitiveness," we will continue to strengthen our business foundation and expand our organizational structure. We will steadily move forward to deliver even greater value to our customers.

Investor Comments

Mitsui Sumitomo Marine Capital Co., Ltd. (Lead Investor)

Taro Nishijima, Manager, Investment Department

We are grateful for the opportunity to invest in BETA Inc. The demand from job seekers for "rich information about the work environment that cannot be conveyed through text alone" is higher than ever before. The recruitment market is currently undergoing a dramatic transformation, moving away from traditional reliance on navigation sites towards the transmission and acquisition of real information through video. BETA Inc. is a unique recruitment DX game-changer that has vertically integrated the overwhelming communication power of "Meicari," a top-tier media for high-class job hunting with strong support from young people, with a high-quality production system based on its unique operations. We are confident that the "platform strategy through the provision of video information" promoted by the company will become an indispensable infrastructure that resolves information asymmetry and solves the social issue of recruitment mismatches. We expect them to achieve further leaps forward under President Naganuma, who possesses both outstanding foresight and execution ability, and to greatly contribute to the enriched "career formation" of society.

KUSABI (Operated by Wedge Inc.)

Kenyuki Nagai, Representative Partner

BETA Inc. has established a unique position through its HRDX support business, which boasts a cumulative customer base of over 600 companies, and its "Meicari" YouTube media, one of Japan's leading in the job hunting domain. KUSABI has supported the company since its inception, and we are greatly attracted by its potential to evolve into an "HR Data Platform" that connects companies and job seekers, starting with video, rather than just a video production company. In particular, we believe that the intent data accumulated from video viewing behavior can become a significant competitive advantage in the future recruitment market. We have decided to make this additional investment with the expectation of further leaps forward by leveraging the strong foundation built in the new graduate recruitment domain to expand into the mid-career recruitment market and the HR SaaS domain.

Mitsubishi UFJ Capital Co., Ltd.

Osamu Hasegawa, Deputy Manager, Nagoya Investment Department

As a startup company engaged in recruitment video production and media business in the job hunting field, BETA Inc. has established a distinct position, different from major advertising agencies, by responding to the current trend where people increasingly gather information through video and social media rather than text. We have decided to invest with expectations for its social significance in creating new social infrastructure in terms of market model transformation and customer value improvement, as well as its growth potential. We intend to support the further business growth of the company.

Aichi Capital Co., Ltd.

Katsuichi Ihata, Representative Director

"Aigin Venture Fund No. 2" (Nickname: Kinshachi 2) aims to contribute to regional revitalization by supporting venture companies with growth potential. BETA Inc. produces recruitment videos with the goal of solving recruitment challenges. We expect them to provide higher value to more companies and students through further expansion in scale. We will provide even greater support by leveraging the resources of Aichi Financial Group, the parent company of Aichi Capital.

Company Profile

Item

Details

Company Name

BETA Inc.

Head Office Location

2-2-2 Shibadaimon, Minato-ku, Tokyo

Branch Office Location

15-10 Tsubaki-cho, Nakamura-ku, Nagoya-shi, Aichi

Representative

CEO Kenichi Naganuma

Established

April 25, 2019

Business Activities

Recruitment video production business, operation of job hunting media "Meicari"

Mission

Create new industries with international competitiveness

Corporate Website

https://b-inc.co.jp/

Recruitment Website

https://careers.b-inc.co.jp/

Contact for Media Inquiries Regarding This Matter

BETA Inc. Public Relations: Ushiro: https://b-inc.co.jp/contact/