When Standing, Walking, and Sitting are Aligned, People Start Moving. Haruki Supports That First Step.

Haruki advocates for "Good Posture Day" on April 11th, supporting people's active lives by aligning their center of gravity from their feet.
美容・健康,医療・医薬・福祉NQ 27/100出典:PR Times

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  • 📰 Published: April 1, 2026 at 09:00
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When in pain, people live their daily lives within what they "can do."
However, when the body feels lighter, people naturally want to go outside, meet others, and their desires to do things increase.

This is a change I have actually witnessed while working with many people's bodies as a chiropractor.
When standing, walking, and sitting are aligned, people start moving.
Haruki Co., Ltd. (Headquarters: Sapporo, Hokkaido; Representative: Miyoko Nakaie) aims to create a society where people can live authentically by aligning their center of gravity from their feet, under the theme of "Lifelong Bipedalism."

## April 11th is "Good Posture Day"
~Towards a society where people start moving by aligning standing, walking, and sitting~

In modern society, poor posture has become a daily challenge due to prolonged desk work and smartphone use.
However, discomfort caused by not using the body correctly is often overlooked as merely a problem of "fatigue" or "age."

Haruki Co., Ltd. designates April 11th as **"Good Posture Day"** and emphasizes the importance of aligning the center of gravity from the feet.

Standing, walking, sitting.
When these fundamental human movements are aligned, the body feels lighter, and it naturally becomes easier to move in daily life.

As a chiropractor, I have seen countless instances where a lighter body leads to more opportunities to go out, increased enjoyment in meeting people, and a transformation of daily life itself.

Such changes are not merely physical improvements but also a process of regaining "one's authentic life."

Our brand **"BeResilient"** embodies the desire to support a body that is flexible and resilient like a willow.
It's not about forced support, but about drawing out the inherent strength people possess, guiding them to a naturally aligned state where they can start moving.
That is what we mean by "alignment." And beyond that is **"people starting to move."**

Furthermore, for children in their growth phase, a balanced body can potentially reduce the burden during sports and prevent injuries, contributing to improved daily performance.

Moreover, for the elderly, stable posture and movement can reduce the risk of falls and contribute to frailty prevention, which we recommend starting from one's 40s. These are crucial elements that support the lives of all generations, regardless of age.

**Haruki Co., Ltd. upholds the philosophy of "Lifelong Bipedalism" and supports people in drawing out their inherent strength by aligning their center of gravity from their feet.**

Our **"BeResilient®"** product, a stability seat that guides the center of gravity, helps align daily movements such as standing, walking, and sitting.
Product information is available here.

Currently, we are also developing insoles and slip-ons incorporating the Karukan Hug structure, aiming to create an environment where more people can naturally achieve alignment.

Moving forward, through **"Good Posture Day"** on April 11th and **"Good Posture Day"** on November 4th, we will continue to widely disseminate the value that aligning from the feet makes life more free and enjoyable, aiming to realize a society where "Lifelong Bipedalism" is commonplace.

People can inherently move more freely.
We will continue to strive to create products that support that first step from the feet.

Haruki Co., Ltd.
HP: https://www.beresilient-phy.com

FAQ

What is "Good Posture Day"?

It's a day advocated by Haruki Co., Ltd. on April 11th to raise awareness about the importance of correct posture through adjusting the body's center of gravity from the feet.

What kind of product is "BeResilient®"?

It is a stability seat that guides the center of gravity, supporting the natural alignment of daily movements such as standing, walking, and sitting.

What kind of society does Haruki aim for?

Haruki aims to realize a society where people can move freely and live actively, true to themselves, by aligning their center of gravity from their feet, based on the philosophy of "Lifelong Bipedalism."