※Image is for illustrative purposes only
Benelic Inc. (Headquarters: Chiyoda-ku, Tokyo; President & CEO: Takeshi Yokoyama) announces the launch of the Flower Miffy x OUTDOOR PRODUCTS limited-edition collection: the "Flower Miffy・OUTDOOR PRODUCTS Daypack Marguerite" and "Flower Miffy・OUTDOOR PRODUCTS Shoulder Bag Marguerite," available starting Friday, June 19, 2026, at Flower Miffy, the floral boutique inspired by the beloved Dutch picture book character Miffy.
About the New Products
Starting June 19, 2026, Flower Miffy will release limited-edition daypacks and shoulder bags designed in collaboration with OUTDOOR PRODUCTS, a U.S.-based lifestyle brand known for its wide range of everyday essentials.
Both the daypack and shoulder bag feature a simple yet charming design, accented with a woven name tag showcasing Miffy’s face and orange marguerites. The pull tabs are two-toned—orange on the front and aqua on the back—with the "Flower Miffy" logo. The interior lining features an all-over vibrant print of Miffy with bright orange and aqua marguerites.
The classic daypack is perfect for everyday use, suitable for all ages and occasions. It can hold A4-sized clear files and laptops, with a mesh side pocket that fits a 500ml PET bottle.
The vertical shoulder bag with gusseted sides is sized to carry a wallet and handkerchief, and features a convenient mesh pocket on the front for small items.
Enjoy your summer travels and outings with these stylish and functional limited-edition OUTDOOR PRODUCTS bags from Flower Miffy.
Product Details
Interior Lining Design (Daypack)
Side Zipper with Pull Tab (Daypack)
Product Name: Flower Miffy・OUTDOOR PRODUCTS Daypack Marguerite
Price: ¥9,790 (tax included)
Dimensions: Approx. W290 × H450 × D140mm
Material: Polyester
Notes: Available as a set with artificial flowers on the Flower Miffy online shop (¥10,230 / tax included).
Interior Lining Design (Shoulder Bag)
Pull Tab (Shoulder Bag)
Product Name: Flower Miffy・OUTDOOR PRODUCTS Shoulder Bag Marguerite
Price: ¥4,400 (tax included)
Dimensions: Approx. W160 × H200 × D40mm
Material: Polyester
Notes: Available as a set with artificial flowers on the Flower Miffy online shop (¥4,840 / tax included).
Sales Locations: All Flower Miffy stores nationwide and the Flower Miffy online shop
Release Date: Friday, June 19, 2026
About OUTDOOR PRODUCTS
Founded in 1973 in Los Angeles, USA, OUTDOOR PRODUCTS is an outdoor brand renowned for its durable Cordura® nylon fabric. Its iconic "452" model is often called the "synonym for daypacks." Today, the brand has evolved into a total lifestyle brand offering not only bags but also casual wear, underwear, shoes, watches, and stationery, beloved in over 60 countries worldwide.
OUTDOOR PRODUCTS Official Website: https://www.outdoorproducts.jp/
About Flower Miffy
Flower Miffy is a floral boutique based on the popular Dutch picture book series Miffy. It offers adorable flower arrangements that delight women of all ages, along with exclusive merchandise available only here. The "Flower Miffy Juice Garden," serving cute original Miffy-themed drinks, is also available at the Asakusa and Tennoji MIO stores.
Official Website: https://benelic.com/flowermiffy/
X (formerly Twitter): https://x.com/FlowerMiffy
Instagram: https://www.instagram.com/flower_miffy_official/
Flower Miffy Online Shop: https://www.benelic-flower.com/
Store Information
Store Name: Flower Miffy Sunshine City Alpa Store
Address: 3-1 Higashi-Ikebukuro, Toshima-ku, Tokyo, Sunshine City Alpa 1F
Store Name: Flower Miffy Asakusa Store
Address: 2-19-7 Kaminarimon, Taito-ku, Tokyo, Aiso Building 1F
※ Flower Miffy Juice Garden on-site
Store Name: Flower Miffy Tennoji MIO Store
Address: 10-39 Bidainomachi, Tennoji-ku, Osaka, MIO Main Building 6F
※ Flower Miffy Juice Garden on-site
Store Name: Flower Miffy LUCUA Osaka Store
Address: 3-1-3 Umeda, Kita-ku, Osaka, LUCUA Osaka 8F
Illustrations Dick Bruna Ⓒ copyright Mercis bv, 1953-2026 www.miffy.com
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: OUTDOOR PRODUCTS