[New Product] More Than Just Cute: Bears Rock Introduces 'Choi-waru Usagi' Rabbit-Eared Sleeping Bags for Fun Parent-Child Camping!
Bears Rock has launched the 'Choi-waru Usagi Sleeping Bag,' available in child and adult sizes. Featuring playful rabbit ears and a sophisticated color scheme, it offers a fun and stylish camping experience for families.
📋 Article Processing Timeline
- 📰 Published: April 29, 2026 at 02:00
- 🔍 Collected: April 28, 2026 at 17:31
- 🤖 AI Analyzed: April 28, 2026 at 17:37 (5 min after Collected)
We at Bears Rock strive to create products that are close to our users.
Make your camping time with children even more memorable. From this thought, the 'Choi-waru Usagi Sleeping Bag' (Bad Bunny Sleeping Bag) was born, available in two sizes for children and adults.
With slightly mature colors and the playful touch of rabbit ears, this is a new type of sleeping bag that is 'more than just cute.'
■ For moments when 'just cute' isn't enough
Items for children tend to focus on soft colors and cuteness. However, as they grow, feelings like 'I want to act a bit more mature' or 'I want to choose something that reflects my personality' begin to emerge. The Choi-waru Usagi Sleeping Bag was created to stay close to that 'feeling of wanting to grow up a little.' While keeping the playfulness of rabbit ears, the overall design is sharpened with a calm base of black and purple. It is finished with the perfect balance for parents and children to use together.
■ A sleeping bag that turns the tent into a 'playground'
Nights at camp aren't just for sleeping. The moments spent inside a tent are special for a child. The 'Choi-waru Usagi Sleeping Bag' was created to make those times even more enjoyable. The design with rabbit ears brings out natural smiles every time it is worn or moved. Getting into the sleeping bag itself becomes an extension of 'play,' leading to experiences where kids think, 'I want to get in early' or 'I want to use it again.' We have received comments from customers saying, 'My child loved it and started getting into the bag on their own,' and 'They enjoy it so much they want to use it at home, not just for camping.'
■ Two sizes for parent-child use
Available in matching designs for both children and adults. Even with different sizes, the impression remains the same, creating a natural sense of unity when parents and children use them side-by-side. Spending time wrapped in the same style of sleeping bag makes an ordinary camping trip feel special. This simple experience of 'using matching items' remains a happy memory for children. It's a design that not only looks fun but also brings parents and children closer together.
■ Spacious envelope design for a good night's sleep
The envelope shape is spacious and reduces the feeling of pressure, making it easy to toss and turn. Since it doesn't constrict the body too much, you can sleep in a relaxed state. In a camping environment, even slight tightness can lead to poor sleep, but this envelope type feels more like a regular futon. It allows children to change positions easily without stress. Additionally, by opening the zipper, it can be used like a comforter, depending on the temperature or situation.
■ Safe even if it gets dirty. Fully washable design.
Since it's for outdoor use, dirt is inevitable. Soil, sand, and food spills are common when using it with children. Instead of 'using it carefully not to get it dirty,' we believe it's important to feel 'it's okay even if it gets dirty.' To fully enjoy the outdoors, this mindset is essential. Bears Rock sleeping bags are fully machine washable at home. By being able to wash them easily, you can always maintain a clean state. It is a design that considers both the ease of play and the ease of cleaning up.
■ Uses beyond just camping
Bears Rock sleeping bags are useful not only for outdoors but also for car camping, guest bedding, and disaster relief. Being able to sleep soundly even when the location changes—that is the core value we cherish in our sleeping bag manufacturing.
Night Rabbit (Adult MX-604)
Little Rabbit (Children MX-604J)
■ Company Profile
We at Bears Rock want to provide a heartwarming outdoor life to everyone. Forgetting the hustle and bustle of daily life and spending a leisurely time in nature. Fun times with family and friends, or solo camping.
Make your camping time with children even more memorable. From this thought, the 'Choi-waru Usagi Sleeping Bag' (Bad Bunny Sleeping Bag) was born, available in two sizes for children and adults.
With slightly mature colors and the playful touch of rabbit ears, this is a new type of sleeping bag that is 'more than just cute.'
■ For moments when 'just cute' isn't enough
Items for children tend to focus on soft colors and cuteness. However, as they grow, feelings like 'I want to act a bit more mature' or 'I want to choose something that reflects my personality' begin to emerge. The Choi-waru Usagi Sleeping Bag was created to stay close to that 'feeling of wanting to grow up a little.' While keeping the playfulness of rabbit ears, the overall design is sharpened with a calm base of black and purple. It is finished with the perfect balance for parents and children to use together.
■ A sleeping bag that turns the tent into a 'playground'
Nights at camp aren't just for sleeping. The moments spent inside a tent are special for a child. The 'Choi-waru Usagi Sleeping Bag' was created to make those times even more enjoyable. The design with rabbit ears brings out natural smiles every time it is worn or moved. Getting into the sleeping bag itself becomes an extension of 'play,' leading to experiences where kids think, 'I want to get in early' or 'I want to use it again.' We have received comments from customers saying, 'My child loved it and started getting into the bag on their own,' and 'They enjoy it so much they want to use it at home, not just for camping.'
■ Two sizes for parent-child use
Available in matching designs for both children and adults. Even with different sizes, the impression remains the same, creating a natural sense of unity when parents and children use them side-by-side. Spending time wrapped in the same style of sleeping bag makes an ordinary camping trip feel special. This simple experience of 'using matching items' remains a happy memory for children. It's a design that not only looks fun but also brings parents and children closer together.
■ Spacious envelope design for a good night's sleep
The envelope shape is spacious and reduces the feeling of pressure, making it easy to toss and turn. Since it doesn't constrict the body too much, you can sleep in a relaxed state. In a camping environment, even slight tightness can lead to poor sleep, but this envelope type feels more like a regular futon. It allows children to change positions easily without stress. Additionally, by opening the zipper, it can be used like a comforter, depending on the temperature or situation.
■ Safe even if it gets dirty. Fully washable design.
Since it's for outdoor use, dirt is inevitable. Soil, sand, and food spills are common when using it with children. Instead of 'using it carefully not to get it dirty,' we believe it's important to feel 'it's okay even if it gets dirty.' To fully enjoy the outdoors, this mindset is essential. Bears Rock sleeping bags are fully machine washable at home. By being able to wash them easily, you can always maintain a clean state. It is a design that considers both the ease of play and the ease of cleaning up.
■ Uses beyond just camping
Bears Rock sleeping bags are useful not only for outdoors but also for car camping, guest bedding, and disaster relief. Being able to sleep soundly even when the location changes—that is the core value we cherish in our sleeping bag manufacturing.
Night Rabbit (Adult MX-604)
Little Rabbit (Children MX-604J)
■ Company Profile
We at Bears Rock want to provide a heartwarming outdoor life to everyone. Forgetting the hustle and bustle of daily life and spending a leisurely time in nature. Fun times with family and friends, or solo camping.