Discover-type App Store "App Arena!" Launches Today, March 31st!
BBSS Co., Ltd., in partnership with Aptoide, has launched "App Arena!", a new discovery-type app store for iOS. This platform aims to help users find truly interesting games beyond traditional download rankings, offering features like in-depth game articles, point rewards, and 15-minute cloud-based trials. The initial launch includes four diverse titles, with an opening campaign offering enhanced point rewards for in-app purchases.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 21:30
- 🔍 Collected: April 1, 2026 at 13:39 (16h 9m after Published)
- 🤖 AI Analyzed: April 16, 2026 at 23:54 (370h 15m after Collected)
BBSS Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Shinya Honda, hereinafter BBSS), which "protects" people and society through AI and IT services, has launched the discovery-type app store "App Arena!" (iOS version) today, March 31, 2026, developed in partnership with Aptoide (Portugal).
Download "App Arena!" here
*This will navigate to an external site (landing page). Please check the link for details such as installation procedures.
■A New Gaming Experience Proposed by "App Arena!"
"App Arena!" is a "discovery platform" that breaks away from the conventional download-count-supreme ranking system, allowing users to discover games they truly find interesting. Starting today, the following innovative features are available.
▶️Regular Delivery of Discovery Articles: In-depth game explanations by the App Arena! expert editorial team
▶️Point Rewards: Up to 10% of in-app purchase amounts returned as points
▶️15-Minute Game Trial: Play instantly on the cloud without consuming storage
■Featured! Initial Launch Titles & Lineup
Starting today, you can play a variety of 4 titles. From titles newly arriving in Japan that have received high praise overseas to indie works that stimulate the sensibilities of Japanese game users, we have a lineup of titles unique to "App Arena!".
|
Title |
Developer |
Features/Genre |
|
Squeeze Cats |
Biplavn |
Casual puzzle that can be played easily without Wi-Fi. |
|
All-in-One Mahjong |
Pozirk Games Inc. |
The definitive Mahjong experience playable with rules from around the world. |
|
All-in-One Solitaire |
Pozirk Games Inc. |
The ultimate card game collection. |
|
Find The Nut |
WASD Interactive |
A playful exploration adventure. |
■Opening Campaign Underway
To commemorate the service launch, we are holding a campaign that offers benefits for in-app purchases.
▶️Benefit: 10% of payment amount returned as points (usually 5%)
▶️Period: March 31, 2026 (Tuesday) - End date undecided
■Latest Information Disseminated on Official SNS
We will regularly post strategy information for each game and information on new titles to be added in the future on X and Instagram.
App Arena! Trailer is here
About BBSS Co., Ltd.
A group company of SoftBank Corp., BBSS operates security solutions and platform businesses such as Security One, Miyaburu, and Mamo Search as a service provider supporting a secure, safe, and convenient digital life.
BBSS Co., Ltd. official website is here
About Aptoide
Aptoide (Headquarters: Lisbon, Portugal) is one of the world's largest independent Android and iOS app stores, with over 400 million users and more than 7 billion downloads worldwide. Since its establishment in 2011, as a pioneer of decentralized platforms, it has provided an unrestricted and free app distribution ecosystem for users, developers, and manufacturers.
Aptoide official website is here