Pre-owned Agricultural Machinery Specialist 'Noukiguou' Opens First Store in Ehime on June 1
Used agricultural machinery dealer 'Noukiguou' is opening a new store in Saijo City, Ehime Prefecture. This marks their second location in the Shikoku region, aiming to support local farmers facing rising equipment costs and an aging workforce.
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- 📰 Published: May 25, 2026 at 19:00
- 🔍 Collected: May 25, 2026 at 10:31
- 🤖 AI Analyzed: May 25, 2026 at 10:43 (11 min after Collected)
Link Co., Ltd., operator of the pre-owned agricultural machinery specialist 'Noukiguou,' will open its Ehime store in Saijo City, Ehime Prefecture, on June 1, 2026. This is the company's first store in Ehime and its second in the Shikoku region, following the Kagawa store opened in 2022.
In recent years, farmers have faced increased burdens due to rising prices of agricultural machinery and higher maintenance costs. While Ehime is a leading agricultural prefecture in Japan, it also faces significant challenges including an aging producer population and a lack of successors. By leveraging its nationwide experience in reuse distribution, Noukiguou aims to support the continuation of local agriculture by providing an environment where necessary machinery can be acquired at fair prices.
The store is conveniently located about two minutes by car from the Saijo Interchange and will handle the appraisal, purchase, and sale of various equipment, including tractors and combines. The company aims to serve as an accessible point of contact for machinery trading, with staff dedicated to providing detailed support.
To commemorate the opening, the store will run several campaigns, including special pricing throughout June and a 'Free Fertilizer Consultation Event' from June 11 to 13. Additionally, customers who purchase items worth 30,000 yen or more during June will receive liquid fertilizer (valued at 5,000 yen) suitable for mid-season drainage, limited to the first 50 customers.
In recent years, farmers have faced increased burdens due to rising prices of agricultural machinery and higher maintenance costs. While Ehime is a leading agricultural prefecture in Japan, it also faces significant challenges including an aging producer population and a lack of successors. By leveraging its nationwide experience in reuse distribution, Noukiguou aims to support the continuation of local agriculture by providing an environment where necessary machinery can be acquired at fair prices.
The store is conveniently located about two minutes by car from the Saijo Interchange and will handle the appraisal, purchase, and sale of various equipment, including tractors and combines. The company aims to serve as an accessible point of contact for machinery trading, with staff dedicated to providing detailed support.
To commemorate the opening, the store will run several campaigns, including special pricing throughout June and a 'Free Fertilizer Consultation Event' from June 11 to 13. Additionally, customers who purchase items worth 30,000 yen or more during June will receive liquid fertilizer (valued at 5,000 yen) suitable for mid-season drainage, limited to the first 50 customers.
FAQ
What kinds of agricultural machinery does Noukiguou buy?
They accept various machinery including tractors, rice transplanters, combines, cultivators, and brush cutters.
How can I access the Ehime store?
It is located about 2 minutes by car from the Saijo Interchange.
When is the free fertilizer consultation event?
It will be held for three days from June 11 to June 13, 2026.