bunai × JOURNAL STANDARD relume: Collection featuring Indian traditional techniques of block print, Jamdani weaving, and hand embroidery to be released over two consecutive months.
BAYCREW'S CO., LTD.'s brand JOURNAL STANDARD relume is launching a new fashion collection in collaboration with bunai, featuring items crafted using traditional Indian techniques such as block printing, Jamdani weaving, and hand embroidery. The collection will be released in two phases: the first in mid-April and the second in early May. Products include Ajrakh print shirts and easy pants (¥10,450), half-sleeve embroidery shirts (¥13,200), and Jamdani long-sleeve shirts (¥16,500).
📋 Article Processing Timeline
- 📰 Published: April 13, 2026 at 19:48
- 🔍 Collected: April 13, 2026 at 16:35
- 🤖 AI Analyzed: April 13, 2026 at 19:07 (2h 31m after Collected)
JOURNAL STANDARD relume, a brand by BAYCREW'S CO., LTD. (Headquarters: Shibuya-ku, Tokyo; CEO: Masayoshi Furumine), introduces a collection incorporating ethnic elements. This collection will feature items utilizing traditional Indian techniques: "block print," "Jamdani weaving," and "hand embroidery," released over two consecutive months.
The first release, in mid-April, is the bunai × JOURNAL STANDARD relume collection. Block printing, a technique with approximately 4500 years of history, involves hand-pressing dyes onto fabric using carved wooden blocks. The collection uses hand-printed textiles with organic geometric patterns. Ajrakh, a traditional hand block print from Sindh, Pakistan, and Rajasthan, India, uses natural dyes like indigo and madder. Indian cotton, known for breathability and absorbency, is also used.
The second release, in early May, is also bunai × JOURNAL STANDARD relume. It includes embroidered short-sleeve shirts made with Indian cotton, featuring original designs created by artisans for relume, with modern color adjustments. Long-sleeve shirts utilize Jamdani weaving, a traditional textile from West Bengal, India, characterized by three-dimensional patterns woven into plain fabric using weft threads. This material is light, soft, slightly sheer, and used in luxury saris and shawls. relume offers these long-sleeve shirts in green, black, and yellow.
Product details:
AJRAK PRINT SHIRTS: Release mid-April, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Natural, Navy, Red, Black. Price: ¥10,450 (tax included).
HALF SLEEVE EMBROIDERY SHIRTS: Release early May, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Gray, Light Blue, OffWhite. Price: ¥13,200 (tax included).
JAMDANI LONG SLEEVE SHIRTS: Release early May, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Yellow, Green, Charcoal Gray. Price: ¥16,500 (tax included).
About bunai: A sustainable and ethical fashion brand based on India's rich traditional textile and craftsmanship. It reinterprets ancient hand-weaving and dyeing techniques into modern designs.
About JOURNAL STANDARD relume: A brand by BAYCREW'S CO., LTD.
The first release, in mid-April, is the bunai × JOURNAL STANDARD relume collection. Block printing, a technique with approximately 4500 years of history, involves hand-pressing dyes onto fabric using carved wooden blocks. The collection uses hand-printed textiles with organic geometric patterns. Ajrakh, a traditional hand block print from Sindh, Pakistan, and Rajasthan, India, uses natural dyes like indigo and madder. Indian cotton, known for breathability and absorbency, is also used.
The second release, in early May, is also bunai × JOURNAL STANDARD relume. It includes embroidered short-sleeve shirts made with Indian cotton, featuring original designs created by artisans for relume, with modern color adjustments. Long-sleeve shirts utilize Jamdani weaving, a traditional textile from West Bengal, India, characterized by three-dimensional patterns woven into plain fabric using weft threads. This material is light, soft, slightly sheer, and used in luxury saris and shawls. relume offers these long-sleeve shirts in green, black, and yellow.
Product details:
AJRAK PRINT SHIRTS: Release mid-April, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Natural, Navy, Red, Black. Price: ¥10,450 (tax included).
HALF SLEEVE EMBROIDERY SHIRTS: Release early May, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Gray, Light Blue, OffWhite. Price: ¥13,200 (tax included).
JAMDANI LONG SLEEVE SHIRTS: Release early May, available at JOURNAL STANDARD relume stores and Baycrew's Online Store. Sizes M/L. Colors: Yellow, Green, Charcoal Gray. Price: ¥16,500 (tax included).
About bunai: A sustainable and ethical fashion brand based on India's rich traditional textile and craftsmanship. It reinterprets ancient hand-weaving and dyeing techniques into modern designs.
About JOURNAL STANDARD relume: A brand by BAYCREW'S CO., LTD.