"THE MOMENT - An Instant Exhibition by VELO -" Event Report: VELO Hosts Experiential Exhibition to "REMIX the Moment" Through Art and Music
British American Tobacco Japan (BAT Japan) held "THE MOMENT - An Instant Exhibition by VELO -" on April 25-26, 2026, at Miyashita Park, Shibuya, Tokyo. The experiential event allowed visitors to immerse themselves in the world of VELO oral tobacco through art and music, featuring works by six artists and live performances.
📋 Article Processing Timeline
- 📰 Published: May 1, 2026 at 00:00
- 🔍 Collected: April 30, 2026 at 15:32
- 🤖 AI Analyzed: April 30, 2026 at 15:51 (19 min after Collected)
British American Tobacco Japan G.K. (Headquarters: Minato-ku, Tokyo; Representative: Mauricio Lara, hereinafter "BAT Japan") held "THE MOMENT - An Instant Exhibition by VELO -" at En STUDIO MIYASHITA PARK, Miyashita Park South 3F, 6-20-10 Jingumae, Shibuya-ku, Tokyo, for two days on Saturday, April 25 and Sunday, April 26, 2026. This event was held as a place to experience the world of VELO, an oral tobacco that accompanies moments of deep immersion where one does not want to miss even a single instant, through art and music.
The venue featured works by six artists on the theme of "THE MOMENT": Face Oka, GUCCIMAZE®︎, nico ito, Ogawa Yohei, TAPPEI, and You2. Additionally, "immersion items" that are essential for their creative process were exhibited, allowing visitors to experience the process by which expressions come to life. There was also a MIX experience using VELO original music produced by TREKKIE TRAX and a sampling booth. Furthermore, with music by DJs such as in-d and Aru-2, a rhythm unique to the space was created on those days, and visitors enjoyed the experience of "REMIXING the moment" at their own pace.
On both days, Face Oka's live painting captivated visitors who were drawn to the bold lines and vivid colors filling the canvas, bringing a unique energy and excitement to the venue. With DJ music layered over the live painting, the moment art was born intersected with music, creating a space where everyone present shared the same "moment," embodying the event's concept of "REMIXING the moment" for two days.
Exhibited Works:
- Face Oka "Summer's Resolve"
- nico ito "By the Sea, Without the Sea"
- You2 "Filter ver. Paranoid"
- Ogawa Yohei "UNTITLED"
- GUCCIMAZE®︎ "Untitled 01"
- TAPPEI "After the Tears"
Other Content:
- MIX experience using VELO original music produced by TREKKIE TRAX
- VELO sampling booth
"THE MOMENT - An Instant Exhibition by VELO -" Creator Introduction:
Face Oka (Illustrator) / Live Painting and Exhibition:
Born in Tama City, Tokyo. Has a Taiwanese father and Japanese mother. Based in Tokyo. Characterized by humorous characters composed only of eyes and mouth, drawn with simple lines and vivid colors. Creates works across diverse media such as illustration, painting, and three-dimensional works. Exhibits at Gallery Target in Tokyo and internationally, including Hong Kong. In recent years, has developed "The Kidding Heads," a puppet project with original characters.
GUCCIMAZE®︎ (Creative Director/Artist) / Exhibition:
Born in Kanagawa in 1989. His major works include providing graphics for international artists such as Post Malone, Nicki Minaj, Fetty Wap, and Flying Lotus, as well as creating collaborative items with SEIKO, XG, and Fred again.. × UNIQLO, and providing works for companies such as Budweiser, UNDERCOVER, GAP, Google, and SONY. In 2022, he announced the collaborative sneaker Ozrah by GUCCIMAZE with adidas Originals, which was released worldwide. He also handled the campaign visual for Laforet Harajuku.
nico ito (Illustrator) / Exhibition:
Born in Tokyo in 1996. Graduated from Musashino Art University, Department of Scenography, Display and Fashion Design. After graduation, works widely as a freelance visual artist regardless of genre. Continues to depict imaginary worlds.
Ogawa Yohei (Illustrator) / Exhibition:
Born in Teradomari-cho, Niigata Prefecture in 1985. Currently lives in Shizuoka Prefecture. His works reflect the melancholy of the declining local townscape that once flourished with tourism and the abandoned artifacts, as well as the strong atmosphere of the sea and sky seen in Shizuoka, where he currently lives and works.
TAPPEI (Tattoo Artist / Graphic Designer) / Exhibition:
Born in 1993, from Osaka Prefecture. Has been interested in art and tattoos since childhood, and draws.
The venue featured works by six artists on the theme of "THE MOMENT": Face Oka, GUCCIMAZE®︎, nico ito, Ogawa Yohei, TAPPEI, and You2. Additionally, "immersion items" that are essential for their creative process were exhibited, allowing visitors to experience the process by which expressions come to life. There was also a MIX experience using VELO original music produced by TREKKIE TRAX and a sampling booth. Furthermore, with music by DJs such as in-d and Aru-2, a rhythm unique to the space was created on those days, and visitors enjoyed the experience of "REMIXING the moment" at their own pace.
On both days, Face Oka's live painting captivated visitors who were drawn to the bold lines and vivid colors filling the canvas, bringing a unique energy and excitement to the venue. With DJ music layered over the live painting, the moment art was born intersected with music, creating a space where everyone present shared the same "moment," embodying the event's concept of "REMIXING the moment" for two days.
Exhibited Works:
- Face Oka "Summer's Resolve"
- nico ito "By the Sea, Without the Sea"
- You2 "Filter ver. Paranoid"
- Ogawa Yohei "UNTITLED"
- GUCCIMAZE®︎ "Untitled 01"
- TAPPEI "After the Tears"
Other Content:
- MIX experience using VELO original music produced by TREKKIE TRAX
- VELO sampling booth
"THE MOMENT - An Instant Exhibition by VELO -" Creator Introduction:
Face Oka (Illustrator) / Live Painting and Exhibition:
Born in Tama City, Tokyo. Has a Taiwanese father and Japanese mother. Based in Tokyo. Characterized by humorous characters composed only of eyes and mouth, drawn with simple lines and vivid colors. Creates works across diverse media such as illustration, painting, and three-dimensional works. Exhibits at Gallery Target in Tokyo and internationally, including Hong Kong. In recent years, has developed "The Kidding Heads," a puppet project with original characters.
GUCCIMAZE®︎ (Creative Director/Artist) / Exhibition:
Born in Kanagawa in 1989. His major works include providing graphics for international artists such as Post Malone, Nicki Minaj, Fetty Wap, and Flying Lotus, as well as creating collaborative items with SEIKO, XG, and Fred again.. × UNIQLO, and providing works for companies such as Budweiser, UNDERCOVER, GAP, Google, and SONY. In 2022, he announced the collaborative sneaker Ozrah by GUCCIMAZE with adidas Originals, which was released worldwide. He also handled the campaign visual for Laforet Harajuku.
nico ito (Illustrator) / Exhibition:
Born in Tokyo in 1996. Graduated from Musashino Art University, Department of Scenography, Display and Fashion Design. After graduation, works widely as a freelance visual artist regardless of genre. Continues to depict imaginary worlds.
Ogawa Yohei (Illustrator) / Exhibition:
Born in Teradomari-cho, Niigata Prefecture in 1985. Currently lives in Shizuoka Prefecture. His works reflect the melancholy of the declining local townscape that once flourished with tourism and the abandoned artifacts, as well as the strong atmosphere of the sea and sky seen in Shizuoka, where he currently lives and works.
TAPPEI (Tattoo Artist / Graphic Designer) / Exhibition:
Born in 1993, from Osaka Prefecture. Has been interested in art and tattoos since childhood, and draws.