Gems from Across Japan Gather in Ginza! "Nippon no Takaramono" Pop-Up Event Held at Barneys New York Ginza Flagship Store
Key facts
- Gems from Across Japan Gather in Ginza! "Nippon no Takaramono" Pop-Up Event Held at Barneys New York Ginza Flagship Store
- Barneys New York Ginza flagship store will host a pop-up event for "Nippon no Takaramono," a platform delivering Japanese craftsmanship and products worldwide. From June 16 to July 6, 2026, a diverse range of exquisite items, including food and fashion accessories, will be showcased, highlighting not only their appeal but also the passion and stories behind their creation.
- Source: PR Times
- Date: June 9, 2026
Direct answer
Barneys New York Ginza flagship store will host a pop-up event for "Nippon no Takaramono," a platform delivering Japanese craftsmanship and products worldwide. From June 16 to July 6, 2026, a diverse range of exquisite items, including food and fashion accessories, will be showcased, highlighting not only their appeal but also the passion and stories behind their creation.
- Citation
- Gems from Across Japan Gather in Ginza! "Nippon no Takaramono" Pop-Up Event Held at Barneys New York Ginza Flagship Store (June 9, 2026), PR Times
- Source
- PR Times
- Date
- June 9, 2026
Barneys New York Ginza flagship store will host a pop-up event for "Nippon no Takaramono," a platform delivering Japanese craftsmanship and products worldwide. From June 16 to July 6, 2026, a diverse range of exquisite items, including food and fashion accessories, will be showcased, highlighting not only their appeal but also the passion and stories behind their creation.
📋 Article Processing Timeline
- 📰 Published: June 9, 2026 at 21:00
- 🔍 Collected: June 9, 2026 at 12:21
- 🤖 AI Analyzed: June 12, 2026 at 16:52 (76h 31m after Collected)
Barneys Japan Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Penny Luo) will hold a pop-up event for "Nippon no Takaramono," a platform dedicated to delivering Japanese craftsmanship and products worldwide, at the Barneys New York Ginza flagship store's 1F "UNION SQUARE" from Tuesday, June 16, 2026, to Monday, July 6, 2026.
"Nippon no Takaramono" focuses on the "treasures" hidden in Japan and the "treasure people" who create them, further enhancing their appeal through seminars and grand prix competitions. The wisdom and culture preserved by people across various regions are refined into world-class masterpieces.
The "Nippon no Takaramono Grand Prix," judged by professionals from various fields, also hosts a world competition where only the top national businesses, having won regional and national preliminaries, can participate. Award-winning products are adopted by Michelin-starred restaurants and other global scenes, attracting significant attention.
During the event period, in-store events will be held where participants can actually present their entries from the "Nippon no Takaramono Grand Prix."
This event boasts the most diverse lineup in the history of "Nippon no Takaramono," which has previously held pop-up events in various locations, including an exhibition at the Osaka-Kansai Expo and events in front of Todai-ji Temple. A wide array of exquisite items, from food to fashion accessories, will be on display, each filled not only with the product's charm but also with the creators' passion and the history and story behind their commercialization.
We will specially offer hard-to-obtain masterpieces such as "Tanoya Shijiro's Salt," which has garnered attention from many media outlets due to its high rarity. Please come and see the numerous "treasures" from all over Japan, packed with the charm of each region, at our store.
* "Tanoya Shijiro's Salt" will be released upon arrival.
Featured Products This Time
Tanoya Shijiro's Salt [Kochi Prefecture] *Available upon arrival
Tanoya Shijiro's Salt Supervised Salt [Kochi Prefecture] *Available upon arrival
Tanoya Shijiro's Choux Rusk [Kochi Prefecture]
Mokkei [Nara Prefecture]
Ichigo Ichien "Kotoka" Caramel Popcorn [Nara Prefecture]
saku Vinegar Drink [Nara Prefecture]
"Tiredless" Socks [Nara Prefecture]
VIGAKU LAB. Spiral Toothbrush [Nara Prefecture]
Ashitaba Tea Powder [Hachijojima Island, Tokyo]
Ultimate Arita Ware [Saga Prefecture]
Sparkling Tea bodhi [Shizuoka Prefecture]
Hama no Nori-dare (Seaweed Sauce) [Miyagi Prefecture]
Lake Biwa Natural Soft-shelled Turtle Health Soup (White & Black) [Shiga Prefecture]
Peated Whiskey Barrel White Wine [Saitama Prefecture]
WADENI [Hyogo Prefecture]
bobs anbient root [Shiga Prefecture]
CoffreK (Spatial Design Furniture) [Hyogo Prefecture]
Terasu Accessories [Shiga Prefecture]
220mm Stainless Steel Muddler [Shiga Prefecture]
50mm & Φ8 Guinomi Sake Cup Set [Shiga Prefecture]
Event Period and Location
▶ Period
Tuesday, June 16, 2026 – Monday, July 6, 2026
▶ Location
Barneys New York Ginza Flagship Store 1F "UNION SQUARE" (Koujun Building, 6-8-7 Ginza, Chuo-ku, Tokyo)
https://www.barneys.co.jp/stores/ginza/
Featured Business Owners' Visit Dates
June 20 (Sat) Deyu Honten, Kobayashi Mokkou
June 21 (Sun) Deyu Honten, Kobayashi Mokkou
June 26 (Fri) Kochuan
June 27 (Sat) Kochuan
June 28 (Sun) Kochuan
July 3 (Fri) SEASAW, VAN TECH
July 4 (Sat) Tanoya Shijiro, SEASAW, VAN TECH
July 5 (Sun) SEASAW
*Visit schedules and event details are subject to change without prior notice. Please understand this in advance.
Inquiries Regarding the Event
Barneys New York
TEL 050-3615-3600 (Reception Hours: 11:00 - 19:00 / Closed January 1)
BARNEYS NEW YORK
Barneys New York was founded in 1923 by Barney Pressman on 17th Street and 7th Avenue in Manhattan. Currently, in Japan, it operates a total of 9 stores including the Ginza Flagship, Roppongi, Yokohama, Kobe, and Fukuoka stores, as well as outlets, and an online store. Primarily offering men's and women's apparel, accessories, and shoes, it also carries a wide range of categories from tableware to skincare, composed of its original brand and designer brands from Europe, the United States, and Japan. Display, customer service, and communication are integrated to provide customers with a space to discover new things and enjoy shopping.
Official Website https://www.barneys.co.jp
Official Instagram https://www.instagram.com/barneysjapan
"Nippon no Takaramono" focuses on the "treasures" hidden in Japan and the "treasure people" who create them, further enhancing their appeal through seminars and grand prix competitions. The wisdom and culture preserved by people across various regions are refined into world-class masterpieces.
The "Nippon no Takaramono Grand Prix," judged by professionals from various fields, also hosts a world competition where only the top national businesses, having won regional and national preliminaries, can participate. Award-winning products are adopted by Michelin-starred restaurants and other global scenes, attracting significant attention.
During the event period, in-store events will be held where participants can actually present their entries from the "Nippon no Takaramono Grand Prix."
This event boasts the most diverse lineup in the history of "Nippon no Takaramono," which has previously held pop-up events in various locations, including an exhibition at the Osaka-Kansai Expo and events in front of Todai-ji Temple. A wide array of exquisite items, from food to fashion accessories, will be on display, each filled not only with the product's charm but also with the creators' passion and the history and story behind their commercialization.
We will specially offer hard-to-obtain masterpieces such as "Tanoya Shijiro's Salt," which has garnered attention from many media outlets due to its high rarity. Please come and see the numerous "treasures" from all over Japan, packed with the charm of each region, at our store.
* "Tanoya Shijiro's Salt" will be released upon arrival.
Featured Products This Time
Tanoya Shijiro's Salt [Kochi Prefecture] *Available upon arrival
Tanoya Shijiro's Salt Supervised Salt [Kochi Prefecture] *Available upon arrival
Tanoya Shijiro's Choux Rusk [Kochi Prefecture]
Mokkei [Nara Prefecture]
Ichigo Ichien "Kotoka" Caramel Popcorn [Nara Prefecture]
saku Vinegar Drink [Nara Prefecture]
"Tiredless" Socks [Nara Prefecture]
VIGAKU LAB. Spiral Toothbrush [Nara Prefecture]
Ashitaba Tea Powder [Hachijojima Island, Tokyo]
Ultimate Arita Ware [Saga Prefecture]
Sparkling Tea bodhi [Shizuoka Prefecture]
Hama no Nori-dare (Seaweed Sauce) [Miyagi Prefecture]
Lake Biwa Natural Soft-shelled Turtle Health Soup (White & Black) [Shiga Prefecture]
Peated Whiskey Barrel White Wine [Saitama Prefecture]
WADENI [Hyogo Prefecture]
bobs anbient root [Shiga Prefecture]
CoffreK (Spatial Design Furniture) [Hyogo Prefecture]
Terasu Accessories [Shiga Prefecture]
220mm Stainless Steel Muddler [Shiga Prefecture]
50mm & Φ8 Guinomi Sake Cup Set [Shiga Prefecture]
Event Period and Location
▶ Period
Tuesday, June 16, 2026 – Monday, July 6, 2026
▶ Location
Barneys New York Ginza Flagship Store 1F "UNION SQUARE" (Koujun Building, 6-8-7 Ginza, Chuo-ku, Tokyo)
https://www.barneys.co.jp/stores/ginza/
Featured Business Owners' Visit Dates
June 20 (Sat) Deyu Honten, Kobayashi Mokkou
June 21 (Sun) Deyu Honten, Kobayashi Mokkou
June 26 (Fri) Kochuan
June 27 (Sat) Kochuan
June 28 (Sun) Kochuan
July 3 (Fri) SEASAW, VAN TECH
July 4 (Sat) Tanoya Shijiro, SEASAW, VAN TECH
July 5 (Sun) SEASAW
*Visit schedules and event details are subject to change without prior notice. Please understand this in advance.
Inquiries Regarding the Event
Barneys New York
TEL 050-3615-3600 (Reception Hours: 11:00 - 19:00 / Closed January 1)
BARNEYS NEW YORK
Barneys New York was founded in 1923 by Barney Pressman on 17th Street and 7th Avenue in Manhattan. Currently, in Japan, it operates a total of 9 stores including the Ginza Flagship, Roppongi, Yokohama, Kobe, and Fukuoka stores, as well as outlets, and an online store. Primarily offering men's and women's apparel, accessories, and shoes, it also carries a wide range of categories from tableware to skincare, composed of its original brand and designer brands from Europe, the United States, and Japan. Display, customer service, and communication are integrated to provide customers with a space to discover new things and enjoy shopping.
Official Website https://www.barneys.co.jp
Official Instagram https://www.instagram.com/barneysjapan
FAQ
What kind of products can be purchased at the "Nippon no Takaramono" event?
You can purchase unique masterpieces selected from across Japan, ranging from food to fashion accessories, such as "Tanoya Shijiro's Salt" from Kochi Prefecture, food products from Nara Prefecture, and Arita ware from Saga Prefecture.
How can I access the Barneys New York Ginza flagship store?
It is approximately a 3-minute walk from Exit A1 of Tokyo Metro Ginza Station, or about a 5-minute walk from JR Yurakucho Station. The address is Koujun Building, 6-8-7 Ginza, Chuo-ku, Tokyo.
Are there any special events during the event period?
Yes, during the event period, in-store events will be held multiple times where participants will actually present their entries from the "Nippon no Takaramono Grand Prix."