BAKE INC. Launches Summer Lucky Bag for Members—Save Up to ~¥7,000 on Popular Sweets
BAKE INC. launches its members-only 'Summer Bag' on June 18, 2026, celebrating the 6th anniversary of its official online shop. Two sizes available: S (¥5,400, worth ¥8,856) and L (¥10,800, worth ¥17,748), offering up to ~¥7,000 in savings.
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- 📰 Published: June 4, 2026 at 22:30
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BAKE INC. (HQ: Minato-ku, Tokyo; CEO: Eiichi Kasai) is releasing its summer limited 'Summer Bag'—a lucky bag of popular sweets—exclusively for members of the 'BAKE Membership Program,' starting June 18, 2026 (Thu) at 10:00 AM JST via its official online shop 'BAKE the ONLINE,' to mark the shop's 6th anniversary. The Summer Bag (S) is priced at ¥5,400 (tax incl.) and contains sweets worth ¥8,856, including PRESS BUTTER SAND butter sandwiches in matcha, kinako, berry, and raspberry flavors, plus caica's Florentine chocolate sandwich with salted pistachio. The Summer Bag (L) is ¥10,800 (tax incl.) for ¥17,748 worth of sweets, adding Tokyo Senbei senbei sandwiches in bitter caramel, praline chocolate, and maple cheese, plus additional caica nut sweets. Both sizes are available while supplies last. Members can save up to approximately ¥7,000 compared to retail value.
FAQ
When does the BAKE Summer Bag go on sale?
Sales start June 18, 2026 (Thursday) at 10:00 JST at the official online shop 'BAKE the ONLINE', while supplies last.
How much does the BAKE Summer Bag cost?
Summer Bag (S) is ¥5,400 (tax included) with a retail value of ¥8,856; Summer Bag (L) is ¥10,800 with a retail value of ¥17,748.
Who can buy the BAKE Summer Bag?
Only members of the 'BAKE Membership Program'. Registration is free at https://bake-the-online.com/account/register.
What products are included in the BAKE Summer Bag?
PRESS BUTTER SAND butter sandwiches (matcha, kinako, berry, raspberry), caica florentine chocolate sandwiches (salty pistachio), and Tokyo Senbei senbei sandwiches (bitter caramel, praline chocolate, maple cheese) in the L size.
How much can I save with the BAKE Summer Bag?
Up to approximately ¥7,000 in savings. The L bag (retail value ¥17,748) is sold for ¥10,800, a discount of about 39%.