Launch of 'Shinshu Red Fruit Apple Pie' Featuring Nagano's Rare Red-Fleshed Apples

Asanoya Bakery is launching a limited-edition apple pie using rare red-fleshed apples from Nagano, combining visual beauty with rich flavors, available from April 24 to May 7.
新製品NQ 73/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 23, 2026 at 21:00
  • 🔍 Collected: April 23, 2026 at 12:31
  • 🤖 AI Analyzed: April 24, 2026 at 00:00 (11h 28m after Collected)
Launch of 'Shinshu Red Fruit Apple Pie' Featuring Nagano's Rare Red-Fleshed Apples

Asanoya Co., Ltd. (Headquarters: 738 Karuizawa, Karuizawa-machi, Kitasaku-gun, Nagano; President and CEO: Ichiro Sasaki; hereinafter referred to as 'Asanoya') is pleased to announce the launch of a new product using rare 'red-fleshed apples,' which are characterized by flesh that is dyed a vivid red color.

Shinshu Red Fruit Apple Pie Image

In recent years, as interest in sweets that combine visual beauty with the story of their ingredients has increased, Asanoya set out to develop a product with the hope that its signature apple pie could also become an item that 'moves the heart the moment you see it.' That is when we focused on 'red-fleshed apples' grown in Nagano Prefecture, which feature vivid flesh and a refreshing acidity. This fruit, which maintains its beautiful color even when baked, possesses not only great taste but also visual appeal. We pursued a manufacturing method that maximizes its individuality and finished it as an apple pie that can be enjoyed with all five senses.

■ 'Shinshu Red Fruit Apple Pie' Product Overview

Using 'Nakano no Kirameki' and 'Hoshi no Spice' grown in Nagano Prefecture, we process them into syrup in-house. It combines crispy pie crust with almond cream lightly colored red using framboise powder. The brandy added as a finishing touch provides a mellow aroma and a glamorous taste. Asanoya, with its roots in Karuizawa, will broadcast the new value of Shinshu nationwide.

Period: April 24, 2026 (Fri) - May 7 (Thu) *Ends as soon as sold out

Price: 594 yen (tax included)

Stores: All 'Boulangerie Asanoya' stores

Red-fleshed apple image