au PAY Market Launches 6th Anniversary Campaign with Up to 40% Point Back via Multi-Store Purchases

KDDI and au Commerce & Life are celebrating the 6th anniversary of their rebranding to "au PAY Market" by holding the "au PAY Market 6th Anniversary Campaign" from June 12 to July 1, 2026.

During this campaign, the point reward rate increases based on the number of stores purchased from, with up to 11% of the purchase amount returned in Ponta points (au PAY Market limited) for purchases at 6 or more stores. Combined with Kaidoku Members' benefits and store-specific benefits, this results in a total point return of up to 40%. On "Santaro Days" (June 13 and 23, 2026) and every Sunday (June 14, 21, and 28, 2026), additional benefits are added, bringing the total point return to up to 45%.

Exclusive benefits for Ponta Pass members are also provided, including a lottery to win coupons of up to 10,000 yen, coupon distributions, and the first-ever "Category Sale" where discount categories change by period.

1. Benefits for all au PAY Market members: Point reward
Depending on the number of stores you shop at, you will receive up to 11% of the purchase amount in Ponta points.
- 1 store: 1%
- 2 stores: 2%
- 3 stores: 5%
- 4 stores: 6%
- 5 stores: 8%
- 6+ stores: 11%
(Total up to 40% when combined with Kaidoku Members' benefits and store benefits)

2. Ponta Pass Member Benefits
(1) 6th Anniversary Lottery: Win discount coupons of up to 10,000 yen.
(2) Coupons for 50% off or more: Available on the first and last days of the campaign.
(3) Category Sale: First-ever discount sale with rotating categories.