ATOMica Hosts Second 'Coyage Career Fes,' Connecting Local Companies with Students; Nearly 90% of Participants Request Next Steps in Recruitment

ATOMica Inc. (Headquarters: Miyazaki City, Miyazaki Prefecture; Co-CEOs: Mizuki Shimada and Kazuki Nanbara; hereinafter "ATOMica") held the second "Coyage Career Fes," a career exploration event connecting companies and students, at "GYMLABO" on the Kyushu Institute of Technology's Tobata Campus.

For this edition, the program was updated from the first event's "anonymous company" format to a "public company/direct recruitment" format. Five leading companies from Kitakyushu and 44 students participated. Approximately 90% of the students (39 individuals) expressed interest in taking concrete next steps, including company briefings, site visits, and even formal selection processes.

Background: How 'Brand Recognition' Drives Students Away from Local Regions

The outflow of young graduates to other prefectures is a challenge faced by many regions, often stemming from a lack of connection between students and local businesses. In traditional job fairs, students choose which booths to visit based on company names and brand recognition. Consequently, local companies with compelling businesses and visions are often overlooked simply due to a lack of name recognition.

ATOMica's "Coyage Career Fes" aims to change this structure. By using a company's "vision" and "challenges" as the entry point, it creates opportunities for encounters not dictated by brand recognition. The first event, held in April 2025, featured anonymous company profiles and achieved a 97.3% student satisfaction rate and a 100% company satisfaction rate.

Evolution from the First Event: Designing a Path from 'Empathy' to 'Recruitment'

Building on the "meeting through vision" mechanism proven in the first event, the second iteration was further updated. A new flow was designed to allow students to deepen their understanding through group work focused on real-world corporate challenges, followed by the ability to apply or book interviews on the spot. This structure ensures that the moment a student feels a desire to "learn more," it is immediately translated into a concrete step.

・First Event: "Connection Creation" type, where companies were anonymous and meetings were sparked by regional issues.

・Second Event: "Direct Recruitment" type, where company names were public, connecting empathy directly to the selection process.

Event Overview

• Venue: GYMLABO (Kyushu Institute of Technology, Tobata Campus)
• Participating Students: 44 (32 from the class of 2027, 10 from 2028, 2 from 2029 and beyond)
• Participating Companies (5): Yoshikawa Kogyo Co., Ltd., Fuji Yusoki Kogyo Co., Ltd., Yasunari Komuten Co., Ltd., Sankyo Koun Co., Ltd., Unison Systems Co., Ltd.