atmos pink Releases Exclusive Design of PUMA's Notable Model 'H-STREET'

atmos pink collaborates with PUMA to launch the 'H-STREET atmos pink PICNIC' on May 2, 2026. Featuring gingham check patterns, it proposes a new street lifestyle for Gen-Z women.
新製品NQ 44/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 27, 2026 at 19:30
  • 🔍 Collected: April 27, 2026 at 11:01
  • 🤖 AI Analyzed: April 28, 2026 at 02:55 (15h 53m after Collected)
atmos pink introduces a special edition design of PUMA's focused model 'H-STREET', titled 'H-STREET atmos pink “PICNIC”'. This creation aligns with atmos pink's concept [Pink’s Street], utilizing the classic running spike design of the 'H-STREET' as a base. By incorporating ladylike gingham checks throughout, it achieves a sweet-and-edgy mood that makes you want to go on a picnic. The set includes three types of shoelaces: black, lace-type, and gingham check, allowing for various arrangements and styling depending on your mood. Updating the traditional picnic, this release produces a step where gathering casually and spending time freely becomes a style. It creates a 'reason to go out' and proposes a new way to enjoy life with a street sensibility. [PRODUCT] PUMA H-STREET atmos pink PICNIC No: 409798-01 Price: 13,750 yen (tax included) Size: 22.5cm – 29.0cm Release: May 2, 2026 Available at: atmos pink stores / atmos online shop [RESERVATION DETAILS] April 24, 2026 (Fri) 10:00 AM – May 1, 2026 (Fri) 11:59 PM https://www.atmos-tokyo.com/item/puma/409798-01 Inspired by the 2000s-iconic running spike 'PUMA “Harambee”', the 'H-STREET' is characterized by its slim, sharp silhouette, thin sole, and lightweight mesh material. Despite being a sneaker, its neat impression matches a wide range of styles, from feminine to casual denim. With a story-driven background typical of 'atmos pink', it is a special model designed to enjoy playfulness and coloring. Pre-orders start on April 24 at the atmos online shop, with the official launch on May 2 at atmos pink stores and the online shop. Furthermore, customers who purchase through pre-order or at stores will receive a gingham-patterned leisure mat as a novelty gift on a first-come, first-served basis (while supplies last). From atmos, which spreads Tokyo's sneaker culture globally, atmos pink advocates 'WOMEN’s SNEAKER CULTURE' targeting Gen-Z (ages 13-27). It is a concept shop forming a community platform for dance, music, art, and fashion. PUMA is a leading global sports brand. For 75 years, it has accelerated sports and culture through products for the fastest athletes. PUMA Group owns brands like PUMA, Cobra Golf, and Stichd, with headquarters in Herzogenaurach, Germany, operating in over 120 countries with nearly 20,000 employees.