[Asumotor Co., Ltd.'s Dream] Making Travel Freer. We Want to Spread Camper Van Culture from Ishikawa Prefecture to the Hokuriku Region.

Our company endorses April Dream, a project to share dreams on April 1st. This press release is the dream of "Asumotor Co., Ltd."

・We want to spread camper van culture from Ishikawa Prefecture to the Hokuriku region.

The dream that Asumotor Co., Ltd. holds for April Dream is "to spread camper van culture from Ishikawa Prefecture to the Hokuriku region."

Our company has supported the local car life in Ishikawa Prefecture by handling new and used car sales, inspections, maintenance, purchasing, and insurance services. Additionally, as the authorized Nuts RV dealer "Nuts Kanazawa," we are also engaged in the sale, maintenance, and rental of camper vans.

Cars for daily commutes, shopping, and transportation. And camper vans for enjoying holidays and travel time more freely. Our company handles both.

Because we have seen both cars that support daily life and cars that create special moments, we want to make camper vans not just a special vehicle for a select few, but a familiar option that is an extension of everyday life. This is the new form of car life we want to realize in the Hokuriku region.

・The potential of camper vans expands precisely because of the Hokuriku region.

What we want to spread in the Hokuriku region is not just the vehicles called camper vans. We want to promote a way of life that allows for more freedom with family time and travel.

Going out with family on a whim.
Moving according to the day's weather and mood, without deciding on a strict itinerary.
Enjoying the journey itself, including the travel time.

We hope that such a free use of time will spread more throughout the Hokuriku region. Hokuriku has seas, mountains, and hot springs, with a diverse range of attractions within easy reach, including seasonal scenery, regional food, and culture. We feel that camper vans have the power to expand the ways to enjoy these.

Not as a special vehicle for a select few, but as a more natural choice for those who want to enrich their time with family or create more memories with friends. We are seriously envisioning a future where camper vans take root in Hokuriku in such a way.

・A system that supports both daily cars and travel cars will lead to the establishment of the culture.

We believe that simply selling vehicles is not enough to spread camper van culture. There must be an environment where people can use them with peace of mind, a place to consult when in trouble, and a continuous relationship after purchase. We believe that the accumulation of these factors will allow camper vans to take root as a regional option, rather than remaining a special entity.

Asumotor's strength lies in handling both everyday cars and camper vans, and in having catered to the car life of each respective customer. A car purchase is not the end of the story. To ensure customers can continue to drive with peace of mind, a system for long-term engagement after purchase, including inspections, maintenance, consultation for breakdowns, and proposals for trade-ins, is essential.

Our company values building long-term relationships with customers, not just by delivering cars, but also by looking ahead to their life and usage afterward. This stance does not change with camper vans. Having a system that allows us to be involved not only in sales but also in inspections, maintenance, and post-purchase consultations is one of our unique strengths.

・Initiatives expanded from rentals.

Since 2020, we have also started a camper van rental service, expanding opportunities for customers in Ishikawa Prefecture and the broader Hokuriku region to learn about the charm of camper vans.

Instead of an outright purchase, we wanted people to experience them first-hand to feel their fun, usability, and potential more closely. It is with this sentiment that we have engaged in the rental business.

Through these efforts, we formed a connection with Nuts RV and now operate as the authorized Nuts RV dealer "Nuts Kanazawa," offering sales, maintenance, and rentals in an integrated manner. Being able to provide comprehensive support from the initial experience to post-purchase support is a major strength of our current business.

・A vehicle suited for Hokuriku, from this region.

As camper vans become a more natural part of life and travel in Hokuriku, we also want to take on the challenge of creating an original camper van that is tailored to the climate, road conditions, lifestyle, and travel style of the Hokuriku region.

Creating a vehicle that is easy to use even in seasons with heavy snow and rain, and that fits the unique ways of travel and stay in this region. This is another dream of our company that lies beyond spreading camper van culture in Hokuriku.

Asumotor will continue to expand new possibilities for the automotive lifestyle in Hokuriku as a company that has faced both daily cars and travel cars.

To spread camper van culture from Ishikawa Prefecture to the Hokuriku region.
To make travel freer.

That is the dream of Asumotor Co., Ltd.

■Company Profile

Asumotor Co., Ltd.
Representative: Yuya Tamura
Business: New and used car sales, maintenance, purchasing, inspections, camper van sales and rentals, etc.

【Store Information】

• Headquarters & Kanazawa Maintenance Factory
  3-17-18 Nagatobei, Kanazawa City, Ishikawa Prefecture
  TEL: 076-255-0333

• Route 8 Hakusan Store & Nuts Kanazawa
  213-1 Inui-machi, Hakusan City, Ishikawa Prefecture
  Route 8 Hakusan Store TEL: 076-259-5567
  Nuts Kanazawa TEL: 076-259-5572

【Official Website & SNS】

• Official Website: https://asumotor.com/

• Official LINE: https://page.line.me/xrh4397k

• YouTube: https://www.youtube.com/tamucyan80/videos

• Instagram:
  ＜Asumotor＞
  https://www.instagram.com/asumotor_official/

  ＜Nuts Kanazawa＞
  https://www.instagram.com/nutsrv_kanazawa/

• Official note: https://note.com/asumotor_nutsrv