[New Norms for Daycare Recruitment Challenges] Achieve 'Increased Enrollment & Staff Retention' with Google Reviews. Popular Seminar Rebroadcast on May 21st.

Asuka Corporation (Headquarters: Takasaki City, Gunma; Chairman & CEO: Hideaki Kato), which provides human resource services specializing in the childcare industry across 21 locations nationwide, will hold a recorded rebroadcast of its free online seminar for childcare facilities, "Increase Enrollment! Improve Staff Retention! The Complete Guide to Google Maps & Reviews," on Thursday, May 21, 2026.

**View Seminar Details**

This seminar was highly popular during its previous run, praised for being "immediately practical," "helpful for building trust with parents," and "directly linked to recruitment." It focuses on the theme of "utilizing Google reviews" for recruitment, marketing, and branding of childcare facilities.

Amidst a declining birthrate and recruitment difficulties, there has been an increasing number of cases where parents and job seekers refer to Google Maps and reviews when choosing a childcare facility. An era has come where a facility's review ratings affect everything from "child enrollment" and "recruitment activities" to "staff retention."

In this seminar, a current daycare director who actively utilizes reviews will explain immediately applicable know-how from the field, including methods for naturally gathering high-rated reviews from parents, how to set up and operate a Google Maps page, and the mindset for facility branding that leads to improved recruitment power.

Additionally, we will introduce practical case studies from Asuka, which has garnered over 2,000 Google reviews with an average rating of ★4.8, and share the latest trends in review utilization in the childcare industry.

**Seminar Background**

Due to the declining birthrate, childcare facilities are now required to have strong communication skills to become a "chosen facility." On the other hand, many facilities face challenges with recruitment and staff retention, and it is becoming increasingly difficult to attract applications through job boards alone.

In this context, facility branding using Google Maps and reviews has been gaining attention in recent years.

The content and ratings of reviews displayed when parents search for a facility have become crucial deciding factors not only for enrollment consideration but also when job seekers research the facility before applying.

This seminar will provide-easy-to-understand explanations of practical methods for utilizing Google reviews in the childcare industry, based on actual cases where review utilization has created a virtuous cycle in facility management.

**What You Can Learn in This Seminar**

- How to naturally collect reviews from parents - Basic settings and operational points for your Google Maps page - The mindset for increasing high-rated reviews - How to leverage reviews for child enrollment and recruitment activities - Facility branding that leads to staff retention - Asuka's practical case studies with over 2,000 Google reviews

**Recommended For**

- Childcare facilities facing challenges with child enrollment - Facilities struggling to attract applications despite posting job openings - Those who want to strengthen trust with parents - Directors and head teachers who want to improve staff retention rates - Childcare facilities interested in utilizing Google reviews

**Seminar Overview**

[Rebroadcast] Increase Enrollment! Improve Staff Retention! The Complete Guide to Google Maps & Reviews

**Date and Time** Thursday, May 21, 2026, 11:00 AM - 11:45 AM

**Participation Fee** Free

**Format** Online (Zoom Webinar) *This will be a recorded rebroadcast of a past seminar. *A viewing URL will be emailed to registered participants.

**Speakers** Mr. Taisuke Kojima, Director, Sakurashinmachi Nursery School, Social Welfare Corporation Kikuseikai Yu Tajima, Yokohama Branch, Asuka Corporation

**Application Page** https://www.asuka-hu.co.jp/news/178

**Asuka's Initiatives**

As a human resource services company specializing in the childcare industry, Asuka provides recruitment support for childcare facilities at 21 locations nationwide.

We go beyond mere talent placement and dispatch, also focusing on supporting "facility-building to be chosen." We provide support tailored to each facility's challenges, including recruitment branding, review utilization, and job ad improvement.

We have received over 2,000 Google reviews nationwide with an average rating of ★4.8. Our strength lies in our courteous, field-oriented support, which has earned high praise from both childcare facilities and job seekers.

Asuka will continue to address the recruitment challenges and talent retention support needs of childcare facilities, contributing to the quality improvement of the childcare industry.

**List of Operated Sites**

- Childcare Job Search Site: 'Hoiku Kyujin Guide' https://hoikukyuujin.com/ - Therapeutic Care Job Search Site: 'Ryoiku Kyujin Guide' https://ryouikukyuujin.com/ - Direct Recruiting Site for Childcare: 'Hoikushi Scout' https://www.hoikushiscout.com/ - Job Search Site for Childcare Students: 'Enpitta' https://www.enpitta.com/ - Information Site for Childcare Workers: 'Hoikushi Club' https://www.hoikujyouhou.com/hoiku_club/